Internship Program, Brand Marketing at Red Bull

Chicago, Illinois, United States -

Full Time

Start Date

Immediate

Expiry Date

14 Jun, 26

Salary

28.0

Posted On

16 Mar, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Awareness, Consumer Engagement, Campaign Development, Strategic Planning, Market Research, Consumer Insights, Cross Functional Collaboration, Project Management, Asset Management, Communication, Adaptability, Feedback Incorporation, Data Analysis, Reporting, Timeline Management

Industry

Food and Beverage Services

Description

Company Description Candidates are encouraged to apply to 2 or fewer internship roles during a given internship recruiting cycle. The Brand Marketing Intern plays a key support role within the Marketing team, contributing to the development, refinement, and execution of initiatives that strengthen brand awareness, affinity, and consumer engagement. Working closely with the Brand Marketing Manager and Consumer Collecting Manager, the intern will assist in shaping upcoming brand campaigns, supporting strategic planning for the 2027 business plan, and creating a streamlined strategy to enhance marketing support across regional teams. As the Brand Marketing Intern, you will help bring our mission of giving a “local face to a global brand” to life by supporting local marketing efforts, analyzing consumer insights, and contributing to integrated marketing activities across multiple touchpoints. Through hands-on experience, you will help drive programs that build brand love, win new users, and ensure consistent, high-quality brand representation throughout the region. Job Description CAMPAIGN DEVELOPMENT & EXECUTION Support the creation, refinement and execution of brand and consumer-facing campaigns across regional and national initiatives. Contribute to planning for major regional cross functional programs by supporting research, deck building and cross-functional coordination. Assist in building mid-campaign and post-campaign reports, recaps and performance analyses to inform future strategies. Support the field team through refining our always on occasion support approach. CONSUMER INSIGHTS & MARKET RESEARCH Research state and market level trends to support upcoming campaigns, titled events and business planning needs. Gather competitive, cultural and category insights to support ideation for consumer collecting initiatives and new user growth strategies. Analyze consumer activation performance and synthesize learnings into clear summaries and actionable recommendations. CROSS FUNCTIONAL COLLABORATION Work closely with cross functional counterparts to help ensure consistent campaign execution. Support coordination across teams for training needs, including toolkits, student marketeer kickoff content and fundamental education materials. Help streamline communication and processes to ensure regional teams are equipped with effective activation tools and playbooks. PROJECT & ASSET MANAGEMENT Assist in the development and organization of campaign toolkits, field resources and activation materials. Manage timelines and deliverables for assigned projects, ensuring alignment with brand guidelines and regional needs. Support special projects and lead executional elements of key events in the region. Qualifications Actively enrolled in college/university as an undergraduate or graduate student Available to work full-time (40 hours per week) for the duration of the internship Demonstrated initiative through academics, work experience, or extracurricular involvement Strong verbal and written communication skills A growth mindset, with the ability to learn quickly, adapt to new environments, and incorporate feedback Additional Information The compensation for this position is $28 per hour. Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. Travel: 0 Benefits Eligible: No Organization: Red Bull North America Job type: Temporary

Responsibilities

The intern will support the development, refinement, and execution of brand awareness and consumer engagement initiatives by assisting with campaign planning, supporting the 2027 business plan strategy, and enhancing marketing support for regional teams. Key duties include supporting campaign execution, analyzing consumer insights, conducting market research, and collaborating across functions to ensure consistent brand representation.