Internship Program, Regional Culture Marketing (Midwest) at Red Bull

Chicago, Illinois, United States -

Full Time

Start Date

Immediate

Expiry Date

14 Jun, 26

Salary

28.0

Posted On

16 Mar, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Event Planning, Campaign Execution, Hospitality, Onsite Production, Cross-functional Collaboration, Budget Tracking, Vendor Coordination, Reporting, Asset Management, Culture Strategy, Trend Identification, Communication, Organization, Adaptability, Hip Hop Culture Knowledge

Industry

Food and Beverage Services

Description

Company Description Candidates are encouraged to apply to 2 or fewer internship roles during a given internship recruiting cycle. The Regional Culture Marketing (Midwest) Intern will support the Midwest Culture Marketing team in bringing Red Bull’s music and dance strategy to life. As the Culture Marketing Intern, you will focus heavily on campaign and event execution, hospitality, onsite production, and cross-functional collaboration, with a strong emphasis on hip hop and culturally relevant music properties in 2026. This is a unique, hands-on role designed for someone who thrives in fast-paced environments, understands regional music culture, and is excited to help execute world-class brand experiences. Job Description EVENT PLANNING & ACTIVATION Support planning and execution of 2-3 Red Bull-owned music events across the region, including timelines, production logistics, and hospitality Assist with onsite execution (load-ins, run-of-show, troubleshooting) to ensure premium production, strong branding, and seamless consumer experience Help oversee third-party music and dance activations, maintaining product availability, visibility, and brand standards OPERATIONAL SUPPORT Assist with budget tracking, invoices, vendor coordination, and documentation Support post-event recaps, reporting, and photo/video asset management Partner cross-functionally (Field Marketing, Brand Marketing, Sales, etc.) to ensure integrated execution across initiatives Provide general support across Culture Marketing projects as needed REGIONAL CULTURE STRATEGY Support execution of the Midwest regional culture marketing plan, including a major Q4 2026 hip hop property Identify and track key regional cultural scenes and emerging trends to inform programming and strengthen consumer relevance Qualifications Actively enrolled in college/university as an undergraduate or graduate student Available to work full-time (40 hours per week) for the duration of the internship Demonstrated initiative through academics, work experience, or extracurricular involvement Highly organized with strong attention to detail Strong communicator who thrives in collaborative team settings Comfortable working in fast-paced, live event environments A growth mindset, with the ability to learn quickly, adapt to new environments, and incorporate feedback Deeply connected to Midwest music and culture, especially hip hop and emerging scenes Additional Information The compensation for this position is $28 per hour. Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. Travel: 0 Benefits Eligible: No Organization: Red Bull North America Job type: Temporary

Responsibilities

The intern will support the Midwest Culture Marketing team by focusing heavily on campaign and event execution, including planning and onsite support for 2-3 Red Bull-owned music events across the region. Responsibilities also include operational support like budget tracking and cross-functional partnership to ensure integrated execution across marketing initiatives.