Ipsos Denmark is looking for a Brand Strategy Director to our Market Strate at Ipsos Field

Copenhagen, Capital Region of Denmark, Denmark -

Full Time

Start Date

Immediate

Expiry Date

06 Oct, 26

Salary

0.0

Posted On

08 Jul, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Consumer Insights, Market Research, Client Management, Quantitative Research, Segmentation, Brand Positioning, U&A Studies, Shopper Studies, Analytical Thinking, Stakeholder Management, Strategic Recommendations, Mentoring, Business Development, English Fluency

Industry

Market Research

Description

Ipsos Denmark is looking for a Brand Strategy Director to our Market Strategy & Understanding Team Are you a curious brand specialist driven by consumer insights? Can you transform client business needs into research goals and synthesize consumer insights into market strategic recommendations for some of the largest companies we have in Denmark? If so, we hope to welcome you on our team. Scaling our market and brand efforts As a Brand Strategy Director, you will be involved in everything from new business, client management and proactively drive the client dialogue to scope and sell projects and deliver superior insights and intelligence to the client. You will have access to some of the most sophisticated and well-designed research methods, technologies and perspectives within the industry, as well as access to the company’s large network of experts all over the world. We are looking for a seasoned professional with experience in market and brand research who is enthusiastic about involving others. We don’t expect you to know all our ways of working at Ipsos, but we expect you to be curious about the different types of research we do within the market & brand space – including our ambitious integration of AI into our solutions/offerings. A unique job opportunity “What I enjoy the most as a Director at Ipsos is the wide-reaching impact of my actions on clients and colleagues alike. In this role, we build close and dedicated relationships with clients and share a diversity of challenges together. No client is the same, no project is the same, making every day unique. It feels very fulfilling to take clients’ challenge as our own and apply our ever-evolving expertise to build truthfully impactful stories that clients can act on. Another significant part of this role is working in collaboration and mentoring more junior colleagues – another very meaningful part of my role is indeed to act as a driving force of growth and achievement of others.” - Sara Sousa, Director. Our mission is to deliver reliable information for a true understanding of Society, Markets and People. By entering the position, you will work with some of the largest and most successful companies, within various industries including FMCG, retail, banking, telco, and services, both in a national and international context. This is a great opportunity to share your leadership skills and inspire our Market Strategy & Understanding Team, where we always seek new ideas and appreciate initiative. We value diversity and inclusion and strive to create a culture that embraces and celebrates our differences. We are dedicated to creating an environment where all employees feel valued and respected, can thrive, and achieve their professional goals. These are not just words – in fact, 30% of the colleagues in our local Danish office are expats from 20+ different nationalities. We offer a hybrid workplace model that mixes in-office and the possibility of remote work to offer flexibility and support to our employees. Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work! The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein.  We also specialize in brand equity, brand assets, brand stretch and open category opportunities (e.g. whitespace).  

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Responsibilities

Lead the Market Strategy & Understanding team by transforming client business needs into research goals and strategic recommendations. Manage the full client lifecycle from scoping and selling projects to delivering superior intelligence and mentoring junior colleagues.