YOUR MISSION

We are the future of convenience food! We are a young, fun and ambitious team!
And we want you to become part of us!

As the Influencer Marketing Manager for the Netherlands, you will adjust the NL Influencer strategy and execute the full range of Influencer initiatives to grow yfood’s digital brand presence and deliver against agreed objectives in accordance with performance and brand goals. The Influencer Marketing Manager will also refine Influencer acquisition strategies, processes and tools to reach your brand visibility goals in a smart and efficient way.

• Localize and execute yfood’s Influencer strategy across all social channels in the NL
• Develop and execute new strategies for innovative ways of promoting the yfood products and brand through influencers in all Influencer segments from Nano Influencers to large Brand Ambassadors and Celebrities
• Become a reliable partner to our Influencer agencies
• Increase the understanding of the creator ecosystem, build strong relationships within the Influencer industry, be open for new channels and opportunities and share your learning with your counterparts for the other European markets
• Be responsible for Influencer Budget, KPIs and performance stats, manage and monitor the activities of all your campaigns and make sure you are delivering strong results and use all our processes, tools and systems in the most efficient way
• Compile and update the influencer Performance Report and campaign reports for your markets
• Work closely with our marketing, product and retail departments to ensure alignment on social/influencer activity

ABOUT US

With yfood, we are the market leader in the smart food category in Germany, a new category of products with a complete nutrient profile that are quickly and easily available at any time. Since our founding in 2017, we have been making innovative “complete food” in the form of drinks, bars as well as powders, enabling simpler, better nutrition - especially in everyday situations where it is not always easy to have a balanced diet due to time or availability issues. The products contain all the essential micro- and macronutrients our body needs - without sacrificing taste. Sustainability is also important to us. For example, we use resources responsibly and have been a carbon-neutral company since 2021. Currently, more than 180 food enthusiasts are working on our vision of making balanced nutrition easier. Our products are available in more than 30 European markets, including the UK, France, and the Netherlands

Please refer the Job description for details