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KOL Management at Somethinc - BeautyHaul

West Jakarta, Java, Indonesia -

Full Time

Start Date

Immediate

Expiry Date

27 May, 26

Salary

0.0

Posted On

26 Feb, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

KOL Management, Influencer Marketing, Content Improvement, Data Analysis, Strategy Development, Relationship Management, Marketing Collaboration, KOL Database Management, Social Media Knowledge, Beauty Industry Experience

Industry

Retail Health and Personal Care Products

Description

About the company Beautyhaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail. Our first brand ''Somethinc'' was founded in 2019, and is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followers. Our offline/online commerce Beautyhaul is the core for carrying multiple brands that we have directly to our customers. We are incubating more and more business models in our platform and aim to be a strong regional player in the beauty, within the South Asia region. Responsibilities: Responsible for the operation performance of key users and improvement of contents. Do analysis & give suggestion in order to choose the right influencers/KOL. Develop and execute influencer marketing strategies. Maintain a good relationship with KOL/influencers. Brainstorm with the marketing team on how to increase the marketing engagement by collaborating with certain KOL/Influencers. Requirements: Min. 1 years experience as KOL Specialist. Have KOL databases (micro, mid-tier, macro & mega) and have a good relationship with KOLs/Celebrities. Knowledge of websites, social media, and other media. Have the experience to handle KOL for beauty. We have a 'CREATED' culture (Collaboration, Responsible, Efficient, Agile, Tough, Extraordinary, Detail). We are looking for more people to join us, who are excited to disrupt the traditional beauty industry with product innovation and non-linear growth, who want to build a profitable start-up into a unicorn company, and who will always learn and do the right thing.

Responsibilities

The role is responsible for managing the operational performance of key users and improving content, which includes analyzing data to select appropriate influencers/KOLs. Responsibilities also involve developing and executing influencer marketing strategies and maintaining strong relationships with KOLs/influencers.