ABOUT US:

Founded in 2020, FIKA’s origin is a lifestyle brand redefining cannabis retail including flagship locations in Toronto’s Union Station and Distillery District. The FIKA Company is the home of 10 + Canadian retail banners, with over 200+ stores across Ontario, Manitoba, Saskatchewan, Alberta, B.C., and Yukon. At FIKA we provide exceptional service in a variety of welcoming, intuitive, and diversified store environments, this has allowed The FIKA Company retail family to evolve into the destination for every type of cannabis consumer.
Reports To
Store Manager
Purpose
The Lead Educator embodies the FIKA mission, vision, values, and brand to create and support their store’s business objectives and all activities. Performing with high integrity, they support and assist in leading all store functions to ensure excellence in Operations, Presentation, Compliance, and People & Culture management. The Lead Educator is motivated to make a positive impact in the FIKA community and ensuring the store team is trained, educated, and engaged, providing tools for success.
We live our values; the Lead Educator models FIKA’s values through their accountabilities:

Build Up; Trust and integrity are our foundation. We respect each other deeply and fairly and build trust through kind, sincere, candid, and frequent communication across all levels.

• Foster an environment in which FIKA colleagues are empowered and supported to be successful.
• Provide leadership to the store team to meet and exceed our guest’s expectations.
• Be open minded and proactive in adopting change and communicating feedback to identify areas of improvement.
• Motivate and inspire colleagues to create a positive store environment.

Breathe; We take FIKA seriously; we are mindful and purposeful in all aspects of our work. FIKA does things the right way. Details matter, no shortcuts.

• Lead by example; role model the FIKA brand image and promote professionalism in all behaviour and actions.
• Operate in a manner that ensure FIKA’s commitment to regulatory compliant practices, including ID verification, storage & security of product, and all records.
• Open & close of cash registers and debit/credit machines, balancing cash & making deposits.
• Process sales transactions through POS.
• Maintain complete & accurate records of inventory, sales, security, and issue log.

Belonging; FIKA’s culture is everything. We are passionate about building community and relationships. We are a company of individuals with an entrepreneurial mindset; accountable to each other and results driven at every level. We expect a lot from ourselves and each other. We take pride in everything we do and know that to be on this team is to be a part of something special.

• Participate in creating an outstanding colleague experience, recognizing the
• contribution and talent of your team members.
• Provide a Complete Welcome to yourself, your colleagues, and our guests.
• Lead colleagues on the execution of merchandising strategies and special events,
• ensuring product, presentation, and cleanliness & sanitization standards are always maintained.
• Model, coach, and ensure the FIKA’s service experience is delivered to our guests every time they visit the store.
• Resolve customer trends by investigating opportunities and developing solutions.
• Enhance FIKA’s brand identity by role modelling FIKA Lookbook

Bring Yourself; We have an inherent desire to learn, connect, and inspire. At FIKA, we create an environment where everyone is galvanized to bring their individual passion, creativity, and excellence.

• Look for opportunities in your neighbourhood to capitalize on networking and community involvement to enhance FIKA’s brand and exposure.
• Create a culture of learning, ensure colleagues are seeking out opportunities to increase product knowledge and develop their competencies. Ensure that all colleagues understand and maintain currency on the products and inventory in-store.
• Contribute to FIKA’s social learning program.
• Foster an environment in which each colleague is empowered and supported to be successful.
• Demonstrate that you understand the market and our customer’s needs.
• Build and cultivate relationships with guests, connecting their needs with personalized solutions.
• Foster an inclusive & welcoming environment where everyone knows and participates in ensuring the wellness, health, and safety of our colleagues and guests is a top priority.
• Do what it takes, proactivity identifies areas to make in impact.

Champion Role: In addition to their core responsibilities, the Lead Educator may be assigned to champion the activities of a critical area, functioning as the subject matter expert and leading specific projects in one of the following:

• Learning Champion
• Safety Champion
• Social & Community Champion
• Inventory & Compliance Champion

Expectations

• Strong time management and organizational skills.
• Understanding of inventory, recordkeeping & analytics, and keen attention to detail.
• Self-motivated, exceptional communication and presentation skills.
• Exceptional product knowledge.
• Maintain their Provincial Cannabis Certification.
• Leverages technology, skilled in POS, social media, and MS Office.

Competencies

• Integrity
• Team Player
• Emotional Intelligence
• Conscientiousness
• Continuous Improvement
• Accountability
• Engagement
• Adaptability
• Brand Ambassador
• Guest Focus

Working Environment

• Hours: This position is responsible for guest and colleague experience. This position will be required to be available based on the needs of the business. Evening & Weekends are a key part of operations.
• Typical workday: The Lead Educator will be a leader on the floor. A typical day will involve coaching as well as providing guest experience. Most of this time is spent on the floor and on your feet. The Lead Educator will serve as Leader on Duty in the absence of the Store Manager and will assume the responsibilities of opening and/or closing the store.

The FIKA Company respects the diversity of the people it hires and serves. Inclusion to us means fostering a workplace in which individual differences are recognized, appreciated, respected, and responded to in ways that fully develop and utilize each person’s talents and strengths.

• Thank you for your interest and application, only those selected for next steps will be contacted. *

Breathe; We take FIKA seriously; we are mindful and purposeful in all aspects of our work. FIKA does things the right way. Details matter, no shortcuts.

• Lead by example; role model the FIKA brand image and promote professionalism in all behaviour and actions.
• Operate in a manner that ensure FIKA’s commitment to regulatory compliant practices, including ID verification, storage & security of product, and all records.
• Open & close of cash registers and debit/credit machines, balancing cash & making deposits.
• Process sales transactions through POS.
• Maintain complete & accurate records of inventory, sales, security, and issue log

Belonging; FIKA’s culture is everything. We are passionate about building community and relationships. We are a company of individuals with an entrepreneurial mindset; accountable to each other and results driven at every level. We expect a lot from ourselves and each other. We take pride in everything we do and know that to be on this team is to be a part of something special.

• Participate in creating an outstanding colleague experience, recognizing the
• contribution and talent of your team members.
• Provide a Complete Welcome to yourself, your colleagues, and our guests.
• Lead colleagues on the execution of merchandising strategies and special events,
• ensuring product, presentation, and cleanliness & sanitization standards are always maintained.
• Model, coach, and ensure the FIKA’s service experience is delivered to our guests every time they visit the store.
• Resolve customer trends by investigating opportunities and developing solutions.
• Enhance FIKA’s brand identity by role modelling FIKA Lookboo

Champion Role: In addition to their core responsibilities, the Lead Educator may be assigned to champion the activities of a critical area, functioning as the subject matter expert and leading specific projects in one of the following:

• Learning Champion
• Safety Champion
• Social & Community Champion
• Inventory & Compliance Champio