Lead Full Stack Activation Engineer (d/f/m) SaaS Funnel... at The Formula
Berlin, Berlin, Germany -
Full Time


Start Date

Immediate

Expiry Date

11 Sep, 25

Salary

0.0

Posted On

12 Jun, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Information Technology/IT

Description

Your Benefits:

  • Join one of the most driven and innovative SaaS Scaleups.
  • As one of the first hires to the team, you shape the workflows of a highly innovative ScaleUp from day one.
  • Work for a globally established market leader with a presence in Barcelona, Spain and colleagues around the globe.
  • Work from the headquarter in Barcelona, or from one of the offices in Madrid, Valencia, Berlin, London; or from home within EU.
  • You will have built a first class software system integrating and using tools like React, Amplitude, Segment, BigQuery, PostHog, A/B testing tools, statistical analytics tools, event tracking, activation dashboards, North Star Metrics, growth loops, time-to-value.

Your Responsibilities:

  • You are responsible for increasing signups and trial users, while ensuring new users quickly reach their time-to-value.
  • You architect and build user-facing systems such as onboarding flows, API explorers, data previews, and sandbox environments.
  • You implement backend services, activation logic, and telemetry pipelines to support usage analytics and product insights.
  • You implement end-to-end features across the activation funnel such as onboarding UIs, walkthrough guides, wizards, checklists, in-app messages, and dashboards.
  • You build self-serve capabilities (API explorers, data previews, sandbox flows) that increase integration rates.
  • You partner with Product, Marketing, Sales, and Support to identify blockers and opportunities across the funnel.
  • You analyze where users drop off and make improvements.
  • You actively shape the future of the companies success.

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Your Profile:

  • Minimum of 7 years of professional experience in full stack web development.
  • React expert.
  • Designed and implemented systems supporting user activation in a B2B SaaS product stack.
  • Expert in defining key activation metrics.
  • Expert knowhow with implementing event tracking and activation dashboards.
  • Experience with running A/B tests and iterative experiments to improve signup, activation, and trial conversion.
  • Experience in ensuring smooth deployment and observability of new features.
  • Being familiar with several tools for scalable product insights and customer data infrastructure.
  • Comfortable with being measured by impact metrics, not just coding.
  • Sophisticated sense for growing products and prioritizing engineering efforts based on business impact.
  • Excellent verbal communication skills in English, with experience collaborating cross-functionally with product, marketing, sales, and customer support teams.
  • Excellent written communication skills, demonstrated through a clear, concise, and tailored CV no longer than two pages, that highlights your relevant experience and shows why you’re a strong match for this specific role, including your Linkedin and GitHub profile.

  • Interested? Please apply via our homepage with your current CV.
    If you have any questions, feel free to reach out via email (jean@the-formula.de) or WhatsApp (+491752413757).

Responsibilities
  • You are responsible for increasing signups and trial users, while ensuring new users quickly reach their time-to-value.
  • You architect and build user-facing systems such as onboarding flows, API explorers, data previews, and sandbox environments.
  • You implement backend services, activation logic, and telemetry pipelines to support usage analytics and product insights.
  • You implement end-to-end features across the activation funnel such as onboarding UIs, walkthrough guides, wizards, checklists, in-app messages, and dashboards.
  • You build self-serve capabilities (API explorers, data previews, sandbox flows) that increase integration rates.
  • You partner with Product, Marketing, Sales, and Support to identify blockers and opportunities across the funnel.
  • You analyze where users drop off and make improvements.
  • You actively shape the future of the companies success
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