Lead, Media and Campaigns at New South Wales Government

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

11 Mar, 26

Salary

0.0

Posted On

11 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Media Expertise, Campaign Development, Analytical Skills, Communication Skills, Media Planning, Media Execution, Writing Skills, Editing Skills, Stakeholder Engagement, Political Neutrality, Enquiry Management, Marketing Strategies, Community Engagement, Electoral Knowledge, Public Relations, Content Creation

Industry

Law Enforcement

Description

Ongoing full-time opportunity Use your media expertise to support fair, transparent and accessible elections Inform, manage and directly engage the media Develop clear marketing campaigns to inform all communities About the role The Lead Media and Campaigns is responsible for engaging directly with the media and answering enquiries, and developing, executing and optimising media and marketing campaigns for the NSW Electoral Commission. About the NSW Electoral Commission The New South Wales Electoral Commission delivers trusted and independent systems, processes, oversight and engagement that support democracy in New South Wales. Our vision is to maintain confidence in the integrity of the democratic process and make it easy for people to understand and participate. Our work includes: Running and regulating elections Communicating and engaging with current and future voters, key NSW community stakeholders and NSW election participants; and Investigating possible offences and enforcing electoral and lobbying laws such as the Electoral Act 2017 and the Electoral Funding Act 2018. What we offer Opportunity to work on large scale events and assist your local community Career development opportunities through study and face to face training Access to self-paced training via LinkedIn Learning Employee Assistance Program for wellbeing support Staff social events to connect with colleagues Work/Life balance (35 hour working week) and flex leave Access to Fitness Passport for eligible staff Free annual flu vaccination Convenient CBD location, near Gadigal Metro and Town Hall Stations. Key knowledge, experience and essential requirements Experience with managing complex enquiries from the media seeking information or clarification. Ability to write, distribute and manage enquiries resulting from targeted media releases leading to media interview. Strong analytical skills to optimise campaigns. Excellent communication skills to effectively communicate with internal and external stakeholders. Demonstrated experience in media planning and execution to develop and implement effective media strategies. Demonstrated knowledge of various media channels to effectively manage campaigns across different platforms. Strong writing and editing skills to create engaging and effective media content. Relevant tertiary qualifications and demonstrated industry experience. Politically neutral with no affiliation to political parties or lobbyists/third party campaigners. Satisfactory criminal record check result. How to apply As part of your application, you will be asked to respond to the following two targeted questions: Please outline your experience developing media or communications strategies for large-scale campaigns. What was your role, and what outcomes were achieved? Please share links of your work too. (Max 300 words) Describe a time when you have led the Leadership team and all stakeholders through the media release process and subsequent media interviews. How did you maintain consistency of message? What actions did you take? (Max 300 words) You should include a covering letter summarising your skills, knowledge and work experience, along with an up-to-date resume which clearly detail your skills and experience as relevant to this role. For further information regarding the role please download the Role Description Applying for a role in the NSW Public Service For more information on how to apply for a role in the NSW Public Service, please refer here. The NSW Electoral Commission embraces diversity and inclusion and is committed to creating a workplace that reflects the population of New South Wales. We welcome applications from people from diverse backgrounds and encourage women, Aboriginal and Torres Strait Islander people, LGBTQIA+, people with disability, mature-age people, and people from culturally diverse backgrounds to apply for this role. If you have any questions about applying or would benefit from an adjustment to the recruitment process to help you perform your best, please contact talent@elections.nsw.gov.au. For more information on recruitment adjustments visit I Work for NSW Adjustments for individual needs. Applications received and completed after closing time will not be considered for selection. The selection process will include a range of assessment techniques to assist in determining your suitability for the role. For further information, contact NSW Electoral Commission’s Talent team on talent@elections.nsw.gov.au Other Information Your employment will be subject to National Criminal Records Check to determine your suitability for employment. The NSW Electoral Commission is committed to maintaining public confidence in the integrity of the electoral system. The Commission requires all its employees to refrain from membership of any political party and from engaging in political activity which could be seen as reflecting adversely on the strict political neutrality of the Commission. To maintain political neutrality, applicants for roles with the Commission who are, who have been or who may be perceived to be or have been connected with political activities may also be ineligible for appointment and should disclose such information as part of their application. This does not include voting in a Commonwealth, State or Local Government election, which is compulsory in NSW. The Commission’s Political Neutrality Policy may be viewed on its website. A talent pool may be created from this recruitment action for ongoing and temporary roles of the same work classification that may become available for filling over the next 18 months. This role is based in at our Elizabeth Street, Sydney office with a hybrid work arrangement. Applications Close: Sunday, 18th January 2026 @ 11.59pm Please note that we are closed from Thursday 25 December 2025 and will return on Monday 12 January 2026. Shortlisting for interviews is expected to occur in late January 2026. We appreciate your patience during this time and wish you a safe and happy holiday period

Responsibilities

The Lead Media and Campaigns is responsible for engaging directly with the media and managing enquiries, as well as developing and executing media and marketing campaigns for the NSW Electoral Commission. This role supports fair and accessible elections through effective communication and community engagement.