JOB REFERENCE 324120

Letter Sales Executive
Competitive salary, £4000 car allowance or £3500 cash equivalent, 30% OTE bonus potential with 25 days annual leave, plus bank holidays, increasing to 27.5 days after 10 years service and a company pension scheme with highly competitive contribution rates
Permanent, Full time
There are two roles available, one in the North (Birmingham and the surrounding area) and one in the South (London and the surrounding area). These are customer facing roles with regular travel within your region, and occasional meetings in London and other locations, with flexibility required in line with business needs.
Direct mail combines creativity and commercial focus to powerful effect. It engages consumers, builds relationships, and boosts the bottom line for businesses. Marketreach shows brands and agencies how mail can work its magic.
We have a great opportunity for a Letter Sales Executive to join our Market Reach Letters Sales Team, within Royal Mail Group, one of the countries’ most iconic brands. In this exciting and challenging role, you’ll develop and enhance your Advertising & Direct Marketing knowledge and B2B sales skills, helping clients deliver their business objectives using our Media channels, whilst protecting and growing Royal Mail Group revenues.
This is a customer facing role with regular travel within your region, and occasional meetings in London and other locations, with flexibility required in line with business needs.

NEXT STEPS

The next stage of the selection process will be a face to face interview consisting of competency based and role specific questions. We plan to hold interviews in September.
Trust forms the foundation of everything we do in Royal Mail. We want to be transparent about what kind of qualities we are looking for and build trust from the very beginning of your journey with us. The first step is your interview, and we mean ‘your’ interview. We want to give you the opportunity to shine. To enable you to do this, we will provide you with your interview questions ahead of the interview taking place. This will allow you time to prepare, and ensure you have your best examples in mind. Royal Mail Group values both trust, and our people.
We don’t expect every candidate to meet the full criteria for the role. If your experience looks a little different from the job requirements, but you feel you have the relevant skills to bring value to the role, we’d love to learn more about you.
Royal Mail are proud of our diverse employee network groups and the active role they play to support belonging and encourage a positive work environment. We are firmly committed to inclusion and passionate about our people representing the communities we serve.
We are happy to support your need for any adjustments during the application and hiring process. Please share the details within your application if required.
We are Forces family friendly and a Gold signatory to the Armed Forces Covenant. We welcome applications from ex-Armed Forces personnel, reservists, veterans, cadet instructors and military spouses/partners.
For more information on Royal Mail Group and our values please click here: https://www.internationaldistributionsservices.com/en/about-us/
Closing Date: Sunday 31st August 2025. Please note, this advert may close early if the appropriate number of applications has been reached.

ABOUT THE ROLE

• Develop client relationships and deliver value with a portfolio of brands that use mail as an advertising medium both Customer Relationship Management and Customer Acquisition as well as using mail for non-advertising customer/ brand communications.
• Identify and target large advertisers who do not use Mail / Door Drop as part of their marketing mix and promote our channel solutions using the case for mail toolkit.
• Present and promote the ‘Case For Mail’ to existing and prospective clients using compelling arguments and presentations demonstrating the value of mail as an effective communications solution as part of a balanced media or communication strategy
• Working collaboratively within the Letter Specialist team, with Channel partners and other key stakeholders to develop individual and sector sales plans to change client’s perception of the effectiveness of Direct Mail and Customer Mail.
• Use CRM System ‘SalesForce’ to build an opportunity pipeline and Track and report on Sales Performance including Sales Targets and KPI outcomes.

To truly excel in role, you will possess the necessary skills and experience listed below

• Bachelor’s degree in Business Studies or Marketing, or a related field
• Knowledge of all media with some knowledge of Direct Mail and how it would fit into a balanced media strategy
• Proven work experience in media sales or a related role is a definite plus
• Excellent communication, negotiation, and presentation skill