The Life Science Platforms Strategy Leader will drive impactful upstream marketing strategies for both the drug and biomarker discovery markets within Revvity Life Science Platforms. This dynamic role offers the opportunity to collaborate with cross-functional teams in product management and marketing, shaping market requirements, segment strategies, and driving successful product launches. The leader will play a key role in identifying high-growth business opportunities, forging strategic partnerships, and exploring acquisitions to unlock new market potential and accelerate innovation.

QUALIFICATIONS:

• Bachelor’s degree with 5-8+ years of experience in strategic or upstream marketing in the life science market.
• Strong teamwork and cross-functional collaboration experience (both internal and external).
• Experience in VOC, customer communication, market requirements gathering, product portfolio management, and value proposition development is highly desirable.
• Commercial experience is a plus.
• Knowledge of current genomic and biomarker discovery techniques is a plus.
• Proficiency in English required; second language is a plus.

TRAVEL REQUIREMENTS:

• Office-based with cross-functional meetings. 40% remote possible
• Global travel may be required up to 10-25%, depending on business needs.
  

  LI-Remote

• Lead market requirements development for biomarker discovery across multiple product lines, including segment strategy and analysis.
• Manage upstream marketing activities from VOC and market requirements to strategy development, product road mapping, and cross-functional collaboration with product management and R&D.
• Monitor business plans, market penetration, and product positioning to drive competitive advantage, revenue, and market share.
• Collaborate with internal teams to develop value propositions and positioning statements for core and new products.
• Identify portfolio gaps and create strategies to address them through collaborations, partnerships, M&A, or new product introductions.
• Oversee market research, track customer needs, competitive activity, and market trends to inform product strategies.
• Communicate customer feedback to product management, sales, and other relevant teams for continuous improvement.