JOB DESCRIPTION

Job Title: Loyalty Communications Manager

SUMMARY

Rockwoods is seeking a Loyalty Communications Manager to support our client based in Tysons Corner, VA. This is a hybrid role requiring 3 days working onsite.

EDUCATION AND EXPERIENCE

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 7+ years of experience in digital/email marketing, loyalty programs, or CRM, preferably in a financial service or B2C environment.
• Strong understanding of ESPs (e.g., Salesforce Marketing Cloud, Iterable, Braze, Adobe Campaign), SMS platforms, and app push tools.
• Experience with segmentation, audience targeting, and A/B or multivariate testing.
• Familiarity with customer journey mapping, behavioral triggers, and automated workflows.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Exceptional communication, storytelling, and project management skills.
• Strategic thinker with a hands-on, data-informed approach to content.
• Excellent grammar, attention to detail, and consistency in tone and voice.
• Understanding of customer retention, loyalty, and referral programs.
  Job Type: Contract
  Pay: $55.00 - $65.00 per hour

Schedule:

• 8 hour shift

Application Question(s):

• Do you have experience with loyalty marketing?

Work Location: In perso