Manager 3, CRM Marketing Operations

at  Intuit

OVERVIEW

Join an incredible marketing team at Intuit as a Manager 3, CRM Operations in the Consumer Group. As a key leader, you will be responsible for CRM initiatives and execution for our consumer products powering financial freedom to the over 100M consumers and businesses we serve year-round. CRM is a significant part of our marketing strategy, driving world-class results. In this role, you will lead the CRM operations team, powering results through data science models and AI predictions managing the quality and technical execution with innovation of our CRM communications. This leader will inspire and influence the team by being collaborative and results driven.

WHAT YOU’LL BRING

Looking for a strong individual and seasoned leader with a minimum of 8+ years leading a CRM team that delivers delightful customer communications and drives business growth in a complex and matrixed organizational structure.

• Strong understanding of email, push, SMS platforms, marketing automation tools, data analytics, and customer segmentation strategies. Experience with Braze and Adobe Experience Platform a plus.
• Must have experience in SQL, personalization and prediction technical skills (Liquid Script, JSON, etc.)
• Experience with driving the selection, implementation, and execution of CRM solutions (in house and/or 3rd party) utilizing machine learning, AI and data science models.
• Excellent leadership and interpersonal skills, with the ability to manage, motivate and mentor a diverse team.
• Strong project management skills, with demonstrated success in managing multiple campaigns and initiatives concurrently.
• Excellent communication and presentation skills, capable of conveying complex information in a clear and concise manner.
• Analytical mindset with the ability to translate data into actionable insights.
• Bachelor’s degree in Marketing, Business Administration, or related field; a Master’s degree is preferred.

Please refer the Job description for details