Manager, Digital Analytics at NBCUniversal

Miami, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

10 Feb, 26

Salary

0.0

Posted On

12 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Analytics, Audience Insights, Data Strategy, SQL, Excel, Google Sheets, Tableau, Domo, Data Storytelling, Content Strategy, Marketing, Product Optimization, Monetization, Audience Segmentation, Predictive Modeling, Bilingual Proficiency, Strategic Thinking

Industry

Entertainment Providers

Description

Company Description NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025. Job Description The Manager, Digital Analytics will join the Telemundo Strategy & Insights team within the NBC News Group, playing a key role in advancing the use of data and analytics to drive audience engagement and digital growth across Telemundo’s digital ecosystem. This role focuses on leveraging advanced analytics and data storytelling to inform strategic decisions across Telemundo’s digital platforms — including web, mobile apps, social media, and streaming. You will collaborate cross-functionally to deliver insights that influence content strategy, marketing, product optimization, and monetization. Responsibilities: Lead analytics initiatives that evaluate digital content and audience behavior across platforms. Develop actionable insights to optimize digital user experience, engagement, and retention. Manage and enhance dashboards, reports, and data products that enable self-service analytics for stakeholders. Partner with teams across content, marketing, product, and finance to align data-driven insights with business goals. Translate complex data into clear, visually compelling stories that influence executive decision-making. Identify emerging trends and digital growth opportunities through audience segmentation, funnel analysis, and predictive modeling. Help evangelize a data-driven culture across Telemundo and NBC News Group, ensuring analytics are embedded in strategic planning. Qualifications Basic Requirements: 5+ years of experience in digital analytics, audience insights, or data strategy. Bachelor’s degree in Data Analytics, Marketing Science, Computer Science, Statistics, or related quantitative field. Expertise in digital measurement tools (Adobe Analytics, Google Analytics 4, Comscore, etc.). Strong SQL skills and proficiency in Excel/Google Sheets. Experience with visualization tools such as Tableau or Domo. Excellent communication and presentation skills — able to simplify complex data for executive and creative audiences. Demonstrated ability to translate digital performance metrics into actionable insights. Collaborative, organized, and able to manage multiple projects simultaneously. Desired Characteristics: Experience in media, entertainment, or news industries. Familiarity with data warehousing and cloud-based analytics platforms (e.g., Snowflake, BigQuery). Experience with Python, R, or similar scripting languages. Understanding of audience segmentation, attribution modeling, and A/B testing. Bilingual proficiency (English/Spanish) a strong plus. Strategic thinker passionate about Hispanic audiences and digital transformation. Additional Requirement: Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time. Additional Information As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Responsibilities

The Manager, Digital Analytics will lead analytics initiatives to evaluate digital content and audience behavior across platforms. This role will develop actionable insights to optimize user experience, engagement, and retention while collaborating with various teams to align data-driven insights with business goals.