Manager, Digital Marketing at IMAX

Beijing, Beijing, China -

Full Time

Start Date

Immediate

Expiry Date

13 Sep, 26

Salary

0.0

Posted On

16 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Social Media Management, KOL Management, Data Analysis, Campaign Design, CRM Operation, BTL Event Planning, English Fluency, Mandarin Fluency, Microsoft Office, Presentation Skills, Writing Skills

Industry

Entertainment Providers

Description

With over 50 years of history as a global innovator in entertainment technology, IMAX is the gold standard in immersive entertainment. We are the go-to, end-to-end premium technology platform for the world’s greatest filmmakers and creators — giving them the tools to realize their visions to the fullest. As a result, IMAX attracts the most skilled and accomplished professionals in entertainment and technology. Our global teams merge technical, creative and operational expertise, deep industry relationships spanning the world, and an agile, entrepreneurial approach that prioritizes quality and innovation. Our success is driven by our people. We cultivate our unique culture by fostering strong team connections, recognizing and rewarding excellence, and creating a workplace that empowers success. By working together in service of our mission, we push the limits of human imagination and transcend the ordinary. Job Description: What you’ll be doing This position requires a holistic knowledge, skills and abilities of digital marketing Digital Marketing Accountabilities • Advanced knowledge in various digital media vehicles (social media/Influencers/ /Ali, Tencent ecosystem) and BTL event. Data sensitive; good at leveraging digital marketing vehicles to design holistic digital execution campaign. • Good understanding & management in social media platforms, especially Weibo, Wechat & daily fans management; be able to bring digital partners or KOL resource is a plus. • Engage bloggers with an influential social media presence to enhance social media strategy and strengthen the IMAX brand • Always curious to dig into all IMAX audiences touch points/interactions for creating favorable digital experience for IMAX TA • Advise on how to use social media to enhance effectiveness of marketing campaigns including: internal functional teams & external digital media partners • Ensure that digital tactics are integrated into the IMAX’s brand marketing, film marketing and CRM operation strategy that helps make brand-building more effective. What we’re looking for This challenging position suits a results-oriented individual with professional & communication skills, fluent in both Mandarin and English. • Minimum 5 to 7 years’ experiences in digital marketing platforms, social engagement/grassroots marketing experience. • Bachelor's degree or commensurate professional experience is required. • Good understanding of online marketing operation & industry best practice. • Strong analytical skills to make data-based conclusions and propose plans based on them. • Love movies and have a long-term career plan in movie/entertainment industry • Effective communication skills. innovative and solutions oriented • Strong presentation & writing skills, work independently and establish priorities • Proficiency in standard Microsoft Office software applications (Word, Excel, PowerPoint) required At IMAX, you will be part of a culture built on respect – we are committed to creating a welcoming and diverse atmosphere across our organization. For consideration, please apply online. We thank all applicants for their interest in IMAX but only those selected for an interview will be contacted. IMAX will consider for employment all qualified applicants, including those with criminal histories, or arrest or conviction records, in a manner consistent with applicable state and local laws, including the City of Los Angeles’ Fair Change Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable. IMAX is a brand recognized around the world! Our team is enthusiastic and wildly passionate. If you enjoy working in an environment where the growth opportunities are endless, then you will LOVE your career with IMAX! Stay connected and introduce yourself to our Talent Acquisition team. Introductory chats are a great place to start when mapping out your future, and our recruiters are here to help you every step of the way! Our employees at IMAX are a diverse group of hard working, curious, creative, and honest individuals. Being a part of the IMAX team provides opportunities to get involved, get ignited, and to truly inspire and make a difference!

Responsibilities

The role involves designing and executing holistic digital marketing campaigns across various media vehicles and social platforms. It focuses on enhancing brand presence through KOL engagement and integrating digital tactics into overall film and brand marketing strategies.