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Manager, EV Consumer/Brand Marketing at Ford Global Career Site

Dearborn, Michigan, United States -

Full Time

Start Date

Immediate

Expiry Date

05 Jun, 26

Salary

234000.0

Posted On

07 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Management, Consumer Marketing, Integrated Marketing Plans, Go-to-Market (GTM) Execution, Project Management, Retail Environments, Dealer Coordination, Business Acumen, Data Translation, Storytelling, Agency Management, Vendor Management, Automotive Industry Knowledge, Commercial Automotive Industry Knowledge

Industry

Motor Vehicle Manufacturing

Description

This candidate will be a key member of the Ford Model e team, working across vertical areas of the business to execute integrated marketing plans. Reporting to the Sr. Manager, Consumer Marketing UEV, this role is responsible for the tactical execution of brand management and consumer marketing strategies for upcoming Universal EV (UEV) launches. Responsibilities include executing against the UEV GTM plans, aligning internal teams and external agencies to help achieve corporate, Model e and vehicle line objectives.

Responsibilities

This role is responsible for the tactical execution of brand management and consumer marketing strategies for upcoming Universal EV launches, reporting to the Sr. Manager, Consumer Marketing UEV. Key duties involve executing UEV GTM plans and aligning internal teams and external agencies to meet corporate, Model e, and vehicle line objectives.