Manager, Global Marketing Strategy & Planning at The National Football League

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

18 Feb, 26

Salary

130000.0

Posted On

20 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Analytical Skills, Project Management, Budget Management, Collaboration, Communication, Data Analysis, Strategic Planning, Marketing Strategy, Performance Measurement, Problem Solving, Cultural Awareness, Detail Orientation, Organizational Skills, Flexibility, Proactivity, Teamwork

Industry

Spectator Sports

Description

The NFL is seeking a highly organized, detail-oriented, and globally-minded Manager to drive global marketing strategy and planning efforts. This role will help develop international marketing plans that connect to global strategy and drive cross-functional alignment to market plans. The ideal candidate is analytical, collaborative, and eager to build a career at the intersection of strategy, operations, and international marketing. Strategic Support & Planning Support and document global marketing strategies, objectives, and performance measures Analyze market-specific conditions, performance, and business priorities to inform market-level fan development prioritization and focus Maintain and update centralized planning frameworks and toolkits for cross-market use Support strategic planning for key global and multinational initiatives (e.g., tune-in, youth football participation, football education, brand campaigns, cause marketing) Integrated Go-to-Market Coordination Translate annual marketing priorities and tactics into consistent, clear and calendarized plans – for each market and a global, rolled up view Coordinate alignment across functions and marketing channels – all map to market priorities Operations & Budget Management Own budget tracking and reconciliation across central and international marketing budgets Evaluate marketing investment performance across regions, functions, and partners Support the orchestration of center of excellence-driven processes and operations that enable matrixed marketing organization to operate efficiently and impactfully Insights & Measurement Operationalize a global KPI framework; support modeling and forecasting to inform performance target setting Support articulation of international insights to inform planning and decision-making Partner with internal insights and analytics teams to inform research roadmap Collaboration, Communication, Budgeting & Planning Drive communications across marketing centers of excellence and global market leads Coordinate key meetings and input-gathering processes Project manage international-focused strategy and planning-owned workstreams Contribute to presentations and communication materials for leadership Lead budgeting for global marketing across marketing centers of excellence and market-specific plans Oversee global marketing budget on an ongoing basis in partnership with NFL Finance; regularly evaluate optimal allocations across functions, initiatives and markets Continuously identify and unlock synergies across global marketing activities, vendors and team operations Required Qualifications 5+ years in management consulting, strategy, marketing planning, or other relevant roles Bachelor’s degree required Strong analytical skills and comfort working with data to inform strategic decisions Project management experience Proficiency with Excel and PowerPoint Excellent verbal and written communication skills Other Key Attributes / Characteristics Highly collaborative team player Detail-oriented and highly organized Resourceful and proactive problem-solver Culturally curious and globally minded Flexible, self-motivated, and eager to learn Terms / Expected Hours of Work Occasional domestic and international travel required Salary / Pay Range This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range. Salary $100,000—$130,000 USD Benefits Information To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered. NO RELOCATION ASSISTANCE WILL BE PROVIDED. The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws. WHO WE ARE: NFL Core Values: Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution. Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through. Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others. Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence. NFL Leadership Attributes: Build Talent: We develop and nurture potential, empowering individuals to grow and succeed. Execute: We take action with precision, delivering results that drive our goals forward. Inspire: We motivate others through vision, energy, and a commitment to excellence. Live Our Values: We embody our core principles in every decision and action. Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position. Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact WHO YOU ARE: Talent Attributes: What we expect for our employees: Embody an enthusiastic, proactive can-do attitude Embrace grit, free from ego or entitlement Excel as a relationship builder, with the ability to influence Eager learner, driven by passion rather than just ambition Encompasses an incredible work ethic with an agile mindset

Responsibilities

The Manager will drive global marketing strategy and planning efforts, developing international marketing plans that align with global strategy. This role involves coordinating cross-functional alignment and supporting strategic planning for key global initiatives.