Manager, Internal Brand Marketing at Raising Cane's

Plano, Texas, United States -

Full Time

Start Date

Immediate

Expiry Date

29 Jun, 26

Salary

0.0

Posted On

31 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Market Analysis, Campaign Development, Marketing Materials Creation, Onboarding, Training, Global Positioning, Cultural Relevance Adaptation, Cross-cultural Communication, Consumer Trends Analysis, Business Performance Driving, Project Management, Stakeholder Influence, Business Case Building, Brand Standards Maintenance, Profitability Driving

Industry

Restaurants

Description

Company Description At Raising Cane’s Chicken Fingers®, we serve only the most craveable chicken finger meals – it’s our ONE LOVE®! Known for our great Crew and cool Culture, we follow a Work Hard, Have Fun philosophy. Raising Cane’s is the fastest-growing chicken concept around and on our way to be a Top 10 Restaurant Brand in the United States. Each Crewmember is important to our rapid growth and enduring success. Now is your chance to join the team and Raise The Bar! Job Description Your Role at Raising Cane’s: The International Brand Marketing Manager supports the global expansion of the Raising Cane’s Brand by deploying Brand strategy across international markets for both Company-owned and Franchise-owned Restaurants. This role conducts market analysis, supports the development and implementation of marketing plans and campaigns, and oversees the creation of marketing materials in partnership with the Director of Brand Marketing – UK, International Franchise Partners and other cross-functional teams. The position also leads onboarding and training for internal marketing roles supporting both Company and Franchise operations. Your Impact and Responsibilities: Ensure consistent global brand positioning while adapting marketing materials for cultural relevance; collaborate with regional marketing teams and Franchisee Marketing to maintain alignment Conduct multi-market research to identify opportunities, analyze competitors, and assess international consumer trends to guide programs and campaigns Partner with international teams and Franchise Partners to develop and execute marketing plans, materials, and supporting tools that drive business performance Lead and support onboarding, training, and development for international marketing roles across Company and Franchise organizations Oversee and support the development of marketing materials and resources with Restaurant Support Office teams to support Company and Franchisee needs Monitor and support marketing activity, providing guidance and expertise to maintain brand standards and drive profitability Build and maintain strong working relationships with international teams and Franchise Partners through regular communication and collaboration Travel Requirements: Up to 30% domestic and international travel Qualifications Required Qualifications: 5+ years of global or international marketing experience with a strong track record of partnering with internationally based teams Bachelor’s degree in Marketing or related field Experience developing clear, actionable campaign briefs to guide cross‑functional creative and marketing teams Strong cross-cultural communication skills to work effectively with diverse teams and markets Analytical and strategic thinking skills to assess market viability and performance Excellence project management ability with a proven track record of driving initiatives from concept to execution Demonstrated capability to build business cases, influence stakeholders, and secure buy-in for strategic initiatives Ability to work flexible or non-standard hours as needed to support international time zones and meeting schedules Additional Information All your information will be kept confidential according to EEO guidelines. Terms of Use Privacy Policy Candidate Privacy Notice It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Salary Type: Salary Department Group: Support Office Department: Marketing

Responsibilities

This role supports the global expansion of the Raising Cane’s Brand by deploying brand strategy across international markets for both company-owned and franchise restaurants. Responsibilities include conducting market analysis, supporting marketing plan development, overseeing material creation, and leading onboarding and training for internal marketing roles.