Manager Social Media & Influencer marketing a.i. at Dorel Juvenile Group
Helmond, Noord-Brabant, Netherlands -
Full Time


Start Date

Immediate

Expiry Date

27 Jul, 25

Salary

0.0

Posted On

28 Apr, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Do you have a passion for managing digital marketing teams? Do you get energy from challenging strategies to the latest trends in the industry? We are looking for an interim Manager social media & Influencer marketing (24-28h). You will be responsible for managing the social media and influencer marketing team and aligning our strategy with the broader digital marketing strategy. With 3 direct reports and 2 indirect reports, you can rely on the expertise of the specialists in your team. This position would preferably start at the beginning of September, for a period of 6 months.

Responsibilities
  • Manage and coach a team of specialists who are responsible for the execution of the teams strategy.
  • Continue to develop a strategy for organic and paid social media efforts and influencer partnerships in Europe including e-tail and user generated content.
  • Work closely with the (digital) marketing teams to ensure cohesive and aligned marketing efforts.
  • Plan and execute influencer events at both European and local levels to boost brand visibility and engagement.
  • Manage and support the budget for organic and paid social media creation and influencer activation.
  • Identify trends and insights to optimize marketing spend and performance and implement new and creative growth strategies to boost marketing effectiveness.
  • Utilize strong analytical skills to evaluate the end-to-end customer experience across multiple brands, channels and touchpoints to enhance user experience.
  • Measure and report on the performance of social media and influencer campaigns, providing insights and recommendations for improvement.
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