JOB DESCRIPTION

If you’re looking for a meaningful career, you’ll find it here at Webster. Founded in 1935, our focus has always been to put people first-doing whatever we can to help individuals, families, businesses and our colleagues achieve their financial goals. As a leading commercial bank, we remain passionate about serving our clients and supporting our communities. Integrity, Collaboration, Accountability, Agility, Respect, Excellence are Webster’s values, these set us apart as a bank and as an employer.
Come join our team where you can expand your career potential, benefit from our robust development opportunities, and enjoy meaningful work!
We are seeking a Managing Director, Marketing Data and Analytics Lead to join our growing Consumer Bank marketing organization. This role is critical in transforming data into actionable insights and programs that drive marketing performance, enhance client engagement, and contribute to Webster’s overall growth.
The role will be responsible for developing a marketing data and analytics strategy, determining the necessary infrastructure to accomplish that strategy, and executing it on an ongoing basis to deliver customer and business insights, competitive intelligence, and campaign performance improvements.
The ideal candidate is a strong, hands-on leader and cross-functional collaborator who can partner with other Marketing Leads and manage both internal and external teams of data analysts, oversee external analytics partners, and interface with other analytics and data teams across the Bank.
This is an exciting opportunity to build and lead foundational capabilities that will enable scalable and effective marketing at a dynamic, client-focused regional bank.

QUALIFICATIONS

The ideal candidate will have a deep understanding of marketing analytics, customer insights, and direct response/addressable marketing campaign design, management and performance, with the ability to collaborate across departments and communicate findings effectively to stakeholders at all levels.

EDUCATION AND EXPERIENCE:

• Bachelor’s or Master’s degree in marketing, Data Science, Business Analytics, Statistics, or a related field preferred.
• 10+ years of experience in marketing analytics, addressable and digital campaign management, data analysis, or a similar role, preferably in the financial services industry.
• 5+ years of experience managing a data analytics team to produce measurable business results

TECHNICAL SKILLS:

• Proficiency in analytics tools (e.g., Google Analytics, Tableau, Power BI, SQL).
• Experience with CRM platforms and marketing automation tools (e.g., Salesforce, HubSpot, Marketo).
• Strong knowledge of statistical analysis, predictive modeling, and data visualization.
• Excellent problem-solving and critical-thinking abilities.
• Strong communication skills, with the ability to present complex data insights to non-technical audiences.
• Collaborative mindset with a focus on cross-functional teamwork.

OTHER REQUIREMENTS:

• Familiarity with data privacy regulations (e.g., GDPR, CCPA).
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Ability to travel to one of the following locations as needed is preferred: Southington, CT, White Plains, NY, Jericho, NY, New York, NY.
  The estimated salary range for this position is $170,000.00 to $180,000.00 USD annually. Actual salary may vary up or down depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position is eligible for incentive compensation.
  

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Stamford, CT
Posted: 6/12/2025
Job Reference #: R25_000000068