We are seeking a Market Intelligence Analyst based in our Milton Office to join the Product Management team. This is a fully on-site role in our Milton, ON head office.

WHO WE ARE:

Founded in 1937 in Denmark, ROCKWOOL transforms volcanic rock into sustainable, innovative products that improve lives and communities. With over 12,000 employees across 51 manufacturing facilities in 40+ countries, we share one common mission: to release the natural power of stone to enrich modern living. Sustainability is central to our business strategy. Through our partnership with One Ocean Foundation and in connection with our sponsorship of the Denmark SailGP team, we help raise awareness around ocean health challenges in an effort to accelerate solutions to protect it.

The Market Intelligence Analyst will be responsible for market research and intelligence; gathering, tracking and interpreting market information, reporting and supporting strategic initiatives across both Marketing and Sales organizations. You will support the evaluation of new business opportunities, partnerships, and markets to expand our North American footprint as well as ensure that the strategy process and strategic decisions are supported by insights and data.

• Support strategic decision-making by providing insights and inputs on opportunities and challenges.
• Run marketing intelligence operations including monthly reporting including market & competitive performance dashboards.
• Support strategy and strategic initiative presentations for internal executive audiences
• Market Analysis and Insight
• Compile, monitor and analyse construction and insulation markets, and relevant economic data, news, developments and trends;
• Generate insight and understand potential impact on ROCKWOOL market position
• Set up and manage internal intelligence and knowledge sharing processes and reports
• Keep track of competitors’ results, movements and news
• Undertake ad-hoc analysis and research m arket size and position
• Assess and track insulation market size, with detailed segmentation and forecasts
• Determine Rockwool share in market segments and opportunities
• Manage internal MSA tool (NA) in conjunction with ROCKWOOL Group
• Work in conjunction with the Product Management Team to:
• Provide information on key market sectors/segments to enable the product team to make strategic decisions based on market intelligence
• Assist product rationalisation and analysis to determine whether existing products meet the needs of the target market sectors
• Support development and implementation of segment strategies through research and analysis supporting the Growth Strategy Manager, and Product Managers
• Co-ordinate primary research, liaising with internal stakeholders and external companies to commission, design and deliver research projects
• Liaise with other NA OPCOs (ie. Rockfon, Technical Insulation) where relevant.
• Support marketing and management team with analysis and presentations.