Marketing Activation Manager Digital DACH (d/f/m) at Essity
Hamburg, Hamburg, Germany -
Full Time


Start Date

Immediate

Expiry Date

13 May, 25

Salary

0.0

Posted On

13 Feb, 25

Experience

0 year(s) or above

Remote Job

No

Telecommute

No

Sponsor Visa

No

Skills

Social Media, B2B, Campaign Management

Industry

Marketing/Advertising/Sales

Description

MARKETING ACTIVATION MANAGER DIGITAL DACH (D/F/M)

Essity is a leading global hygiene and healthcare company. We are committed to improving the quality of life through high-quality hygiene and healthcare solutions. We sell our products and solutions in around 150 countries under many strong brands , including the global market leaders TENA and Tork, as well as well- known brands such as Jobst , Leukoplast, Libero , Libresse, Lotus , Nosotras , Saba , Tempo , Vinda and Zewa .
For our marketing department we are looking f or a Digital Activation Manager DACH i n th e a re a TENA to sup port ou r te am a s soo n a s pos sible , limited for 2 years either in Hamburg or Mannheim.

Responsibilities
  • You lead local B2C+ B2B digital TENA activation campaigns for the DACH markets
  • You are responsible for the always on social media approach, page management and digital infrastructure like landingpages website
  • You lead the local TENA B2C loyalty email program for DE and AT, in close cooperation with your colleagues in BENE
  • You lead the planning and execution of also non digital brand communication as print/pr
  • You are responsible for the overall TENA DACH digital budget and performance
  • You work closely with the TENA Brand and Activation Managers in DACH to improve a full digital funnel approach, l everaging other global and local teams for necessary input
  • You partner with our global department on local market SEO / SEA strategy and execution
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