Marketing Analyst at Too Good To Go

Copenhagen, Capital Region of Denmark, Denmark -

Full Time

Start Date

Immediate

Expiry Date

04 Jun, 26

Salary

0.0

Posted On

06 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Analytics, KPIs, Causal Impact Modeling, Econometric Modeling, Data-Driven Guidance, Analytics Tools, Campaign Strategies, Demand Drivers, Marketing Impact Measurement, Attribution Models, A/B Testing, Causal Inference, SQL, Python, Data Literacy, Stakeholder Management

Industry

Environmental Services

Description

At Too Good To Go, we dream of a planet with no food waste. Too Good To Go is a food waste-fighting app and a certified B Corporation. We connect stores that have unsold, surplus food with consumers who buy and enjoy it. We save more than two meals every second and have over 133 million users opening the app every day across 21 countries in the world. Through our app, we have saved more than 517 million meals from going to waste. We are super proud of this, but there is still lots more that we want to achieve. Your mission We are seeking a talented and driven Marketing Analyst to join us in shaping the future of our newly established Marketing Analytics team. The successful candidate will play a pivotal role in enhancing our team's capabilities around Marketing analytics while benefiting from a robust support structure designed to foster growth and innovation. As a Marketplace, Marketing is one of Too Good To Go’s most powerful levers for driving demand. Consequently, a strong foundation in marketing metrics is essential for this role. The models and methodologies you will help develop are largely marketing-focused, emphasizing the importance of experience with causal impact modeling and econometric modeling. If you’re passionate about leveraging analytics to make a real-world impact and thrive in a dynamic, collaborative environment, we’d love to hear from you. Your role Support business leaders in identifying the right KPIs to drive business performance Provide data-driven guidance to business leaders on key strategic decisions Drive enablement efforts to upskill marketing self-service of analytics tools Collaborate with marketing teams to optimize campaign strategies and resource allocation based on data-driven insights Conduct in-depth analyses to identify the drivers of demand and measure marketing impact Establish and maintain standardized campaign measurement frameworks to ensure consistent performance tracking across all channels Develop and refine CRM attribution modes to better understand the customer journey Requirements You’ve previously worked in a marketing analytics role where you translated data into actionable insights for stakeholders across teams. You have an understanding of Marketing Data and KPIs, or an appetite to learn this space. Having experience in analyzing and interpreting marketing performance metrics would be a clear advantage. You have hands-on experience working closely with senior stakeholders, ideally within Marketing, to deliver data-driven insights. You are a great communicator and storyteller - someone who enjoys helping non-technical audiences see what you see in the numbers! You are skilled in designing, executing, and interpreting A/B tests, as well as applying causal inference and impact modeling techniques. You are proficient in SQL for data extraction, manipulation, and transformation You have some Python experience for data preprocessing, statistical analysis. You are passionate about data literacy, continuously striving to improve your own skills and those of your team. Our values We win together We raise the bar We keep it simple We build a legacy We care Benefits & What we offer A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role. Working alongside an international community of users, partners and 1300+ colleagues across 21 countries that are on the same important mission. Personal and professional development opportunities in a fast-paced scale-up environment. An inclusive company culture where you can bring your authentic self to work A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care. How to apply We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media to get a good overview of Too Good To Go. Submit your CV in English. Please note that we only accept applications coming through our platform. No CV will be accepted by email or LinkedIn direct messaging. Job Ref: #LI-CT1 A Movement for Everyone We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong. We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know.

Responsibilities

The role involves supporting business leaders by identifying key performance indicators (KPIs) and providing data-driven guidance for strategic decisions, while also driving enablement efforts to upskill marketing self-service of analytics tools. Responsibilities include collaborating with marketing teams to optimize campaigns, conducting in-depth analyses to measure marketing impact, and establishing consistent campaign measurement frameworks.