Marketing Analytics Manager at Globe Group

, , Philippines -

Full Time

Start Date

Immediate

Expiry Date

12 Jan, 26

Salary

0.0

Posted On

14 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Microsoft Excel, SQL, MS Office, Google Apps Suite, Google Analytics, Mobile App Performance Attribution, Python

Industry

Telecommunications

Description

At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal. Job Description Works closely with marketing & analytics teams to help design, implement, measure, and iterate on strategies that drive our business metrics. Experimentation and a customer-centric mindset must be core to the programs to be built. Collaboration with other teams to plan and execute against shared goals, building engaging customer lifecycle programs in results-driven environments, have proven success in improving key metrics, and developing aggressive experiment pipelines for continuous innovation, all with a highly empathetic, customer-centric mindset. Collects and interprets data on various platforms, generates reports, and interprets data to produce reports for analyzing and presenting to stakeholders. Maintains and tracks key performance indicators (KPI ) for use in various dashboards. Acts as an analytical resource for any performance improvement projects. DUTIES AND RESPONSIBILITIES Develop a deep understanding of the various business metrics, customer attributes, and data structures as well as in-depth knowledge of various analytical tools in order to identify segments, subcultures, and business drivers and provide actionable intelligence/insights that will serve as inputs for segment plans and overall marketing decision making. Deliver analytics requirements including performance dashboards, ad hoc studies, post-mortem analysis, cohort analysis, and drill-downs from independent reports supporting the Marketing teams (Segment Squads, Subcultures, Content, ROMI) in generating insights to aid in decision-making. Serve as liaison between marketing teams and other analytics teams outside the marketing organization – SPOC for all analytics requirements Develop new metrics relevant to the delivery of the marketing team’s mandates TECHNICAL REQUIREMENTS Microsoft Excel SQL MS Office / Google Apps Suite Google Analytics (plus) Mobile app performance attribution (plus) Python (plus) HIRING REQUIREMENTS College Graduate At least 5 years of work experience in any financial management/quantitative/qualitative analytics discipline Driving financial performance in a dynamic business environment. Knowledge of telco KPIs is an advantage. Planning and forecasting financial performance within a matrix organization structure. Business partnering & ability to influence strategic decisions with financial insights especially with senior management. Managing a high degree of complexity, bringing together financial, commercial, operational, and people considerations, to secure the best outcomes Equal Opportunity Employer Globe’s hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants. Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us. Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most. Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie’s New York. Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers. Purpose In everything we do, we treat people right to create a Globe of Good. Vision We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired. Mission We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.

Responsibilities

The Marketing Analytics Manager will work closely with marketing and analytics teams to design, implement, measure, and iterate on strategies that drive business metrics. They will collect and interpret data, generate reports, and maintain key performance indicators for stakeholder analysis.