ABOUT GRIFFIN HEALTHCARE ADVISORS

Griffin Healthcare Advisors is a small but growing consulting firm specializing in the healthcare sector. We partner with medical practices and physician-led startups to help them navigate growth, strategy, and operational challenges. Our team is collaborative, collegial, and entrepreneurial—we value curiosity, initiative, and a shared commitment to excellence.
As we continue to grow, we are looking for a Marketing and Business Development Associate who will play a key role in helping us expand our client base and strengthen our brand presence. Please note this role requires someone who is comfortable taking initiative and ownership of marketing projects. You will be leading marketing efforts for our company, and should have the requisite experience to not only plan content and campaigns, but to bring them to life.

ABOUT THE ROLE

This is not a traditional marketing role. It blends creativity with strategy, and digital outreach with human connection. You’ll be responsible for helping Griffin Healthcare Advisors tell our story, reach new audiences, and generate meaningful conversations that convert into long-term clients.
We’re seeking someone who is organized, detail-oriented, and creative—a self-starter with a positive mindset who thrives in a small-team environment. This role offers the opportunity to be an instrumental part of growing an established company, with real responsibility and room to build your career as we scale.

KEY RESPONSIBILITIES

• Content & Digital Marketing:
• Oversee social media strategy and execution (LinkedIn, Instagram, and other relevant platforms).
• Write blog posts, articles, and website content that showcase our expertise.
• Develop and execute SEO strategies to increase our online visibility.
• Lead the creation of industry surveys, reports, and thought leadership content.
• Client Outreach & Business Development:
• Support direct outreach campaigns to potential clients through calls, emails, and LinkedIn.
• Assist in managing our email marketing campaigns, newsletters, and drip sequences.
• Research prospective clients and identify new business opportunities.
• Track and manage leads, ensuring consistent follow-up and relationship-building.
• Marketing Strategy & Growth:
• Collaborate with leadership to refine our marketing and sales strategies.
• Analyze marketing performance and recommend data-driven improvements.
• Contribute new ideas to grow our brand and expand our reach.