Marketing and Communications Manager at Iowa Radiology P C

West Des Moines, Iowa, United States -

Full Time

Start Date

Immediate

Expiry Date

10 Sep, 26

Salary

0.0

Posted On

12 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Management, Public Relations, Digital Marketing, Content Development, Media Relations, Project Management, Internal Communications, Social Media Management, Event Planning, Google Analytics, CRM Systems, Email Marketing, Interpersonal Communication, Storytelling, Stakeholder Management

Industry

Hospitals and Health Care

Description

Overview We are seeking a skilled and dedicated Marketing and Communications Manager to join our healthcare team. Iowa Radiology is a patient-centered practice that promotes a more compassionate approach to medicine. We provide our employees the ability to bring their authentic selves to work every day, providing compassionate care for our patients in a collaborative, supportive work environment. Location: West Des Moines, IA Schedule: Monday - Friday, normal business hours Status: Full-time, 32 or 40 hours per week We want YOU to join the Iowa Rad family! We truly care about our employees, their health and well-being, and their career goals and aspirations. The ideal candidate will play a crucial role in helping us continue to be the premier provider of radiologic services in Iowa by providing high-quality imaging services, ensuring patient safety, and delivering accurate diagnostic information. Job Summary: The Marketing and Communications Manager is responsible for developing, implementing, and overseeing marketing, branding, public relations, and communication strategies that enhance organizational visibility, engagement, and growth. This position manages internal and external communications, digital marketing initiatives, content creation, media relations, and promotional campaigns to support organizational goals and strengthen brand awareness. Responsibilities: Marketing Strategy & Brand Management * Develop and implement comprehensive marketing and communications plans aligned with organizational objectives. * Manage and maintain brand standards, messaging, and visual identity across all platforms. * Manage the day-to-day marketing requests across the organization. * Identify opportunities to increase brand awareness and audience engagement. * Monitor marketing trends and recommend innovative strategies. * Ensure brand consistency across materials and communications. * Respond to routine marketing requests and project coordination needs. Communications & Public Relations * Develop and distribute press releases and public announcements. * Creates and distributes internal newsletters and other internal communications for the organization. * Manage the day-to-day communications requests across the organization. * Serves as a primary contact for media inquiries and public relations activities. * Builds and maintains relationships with media outlets, community organizations, referring provider communications, and other stakeholders. Digital Marketing and Content Development * In partnership with our Agency of Record, assist in the creation, editing, and oversight of high-quality content for websites, social media, email campaigns, blogs, and promotional materials. * Ensure consistent messaging across all communication channels. * Develop storytelling strategies that highlight organizational achievements, and impact. * Manage website content and digital marketing initiatives. * Create strong social media presence for the organization. Event Marketing & Community Engagement * Plan and promote events, programs, and community outreach initiatives. * Coordinate marketing materials and communications for special events. * Represent the organization at community events, networking opportunities, and public functions. * Develop partnerships that support marketing and communication objectives. Other duties * Performs other duties as assigned. Education * Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or a related field required. * Must be able to read, write, and speak English fluently. Knowledge, Skills, and Abilities * Minimum of 5 years of progressive experience in marketing and/or communications. * Demonstrated experience in digital marketing, media relations, and content development across multiple platforms. * Strong project management and organizational skills with the ability to manage multiple priorities and meet deadlines. * Exceptional written, verbal, and interpersonal communication skills, with attention to accuracy and tone. * Experience developing and executing communication strategies for both internal and external audiences. * Proficiency in marketing and communication tools with meaningful experience in Google Analytics, CRM systems, email marketing platforms, and social media management tools. * Experience in healthcare, professional services, or a related industry preferred. Physical, Mental, and Visual Effort * Continuous speaking, hearing, and visual effort. * Must have the ability to communicate effectively and work independently. * Continuous mental and visual concentration requiring attention-to-detail and accuracy. * Working conditions are typical to a normal office or individual home office environment. * Must possess manual dexterity to operate computer and other office equipment. * Ability to perform repetitive tasks associated with technology use (phone, computer, applications, and software). * Must be able to bend, stoop, kneel, or crouch as part of job functions. * Ability to lift and carry up to twenty-five (25) pounds when necessary Competitive Benefits Package including but not limited to: * Health, Dental, and Vision Insurance * Life Insurance * Short-term and Long-term Disability Insurance * Paid Time Off and Paid Holidays * 401k Retirement Plan * Referral Program Iowa Radiology, Professional Medical Management (PMM), and Iowa Diagnostic Imaging and Procedure Center (IDIPC), are equal opportunity employers. We are committed to fostering a diverse, inclusive, and respectful workplace. All qualified candidates are given equal employment opportunity without regard to race, color, national origin, sex, gender identify, sexual orientation, age, disability, religion, or any other characteristic protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees. Reasonable accommodations are available to individuals with disabilities from the application process and throughout employment with any of our companies.

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Responsibilities

Develop and oversee comprehensive marketing, branding, and communication strategies to enhance organizational visibility and growth. Manage internal and external communications, digital content, and community engagement initiatives to strengthen brand awareness.