Cricklade Manor Prep has a creative and ambitious curriculum, a team of talented and enthusiastic staff, and the glorious Wiltshire countryside combining to create the perfect conditions for learning. We are looking for a Marketing & Communications Manager(“MCM”) to focus on and help us raise awareness of our wonderful Prep School and Nursery.
Reports to: Head of School and School Business Manager

• Implement the school’s marketing strategy, ensuring consistent application of the school’s brand and key messages in all content.
• Work collaboratively with the Head, staff, the central Wishford Admissions & Marketing team.
• Produce and implement a detailed monthly content plan which reflects the marketing strategy and key messages, and engages the wide range of audiences the school seeks to reach with high quality content.
• Manage and keep updated the relevant sections of the school’s website, undertaking regular audits of content for accuracy and relevancy.
• Manage the social media channels following the agreed content plan and brand guidelines.
• Work with the Wishford Digital Marketing Manager to plan and run campaigns.
• Monitor and evaluate performance and impact of marketing activities, using relevant metrics and tools.
• Work within an agreed marketing budget and allocate resources efficiently and effectively.
• Build and maintain positive relationships with internal and external stakeholders, such as parents, children, staff, partners, and media outlets.
• Engage with colleagues to generate buy-in for marketing activities and content creation.
• Manage and deliver multi-channel marketing campaigns.
• Oversee a rolling programme of updates to keep the school’s marketing collateral up to date.
• Contribute marketing data for statistical marketing and recruitment reports.
• Support the running of effective and inspiring events which successfully promote the school.
• Assist the Headmaster as required with presentations for open days, speech day and events.
• Assist with internal communication and liaise with personnel as required.
• Produce the School newsletter.