Job description
Directorate: Marketing, Education, Events and Membership
Reports to: Marketing and Communications Manager
Salary range: £33,457 - £38,250 per annum, depending on experience
Location: London – EC4Y 8EE (Hybrid)
Contract: Permanent, full-time (31.5 hours over 5 days)

JOB PURPOSE

Help shape the voice of rheumatology and make a difference to people living with rheumatic conditions. We’re looking for a creative and proactive marketing and communications professional to join BSR. The post-holder will support the planning and implementation of marketing and digital campaigns for a wide range of BSR projects, connecting us with our community. Managed by the Marketing and Communications Manager, the role is responsible for planning and building powerful marketing emails and newsletters in Dotdigital, creating digital assets, running social media content, running paid campaigns, and providing performance reports and insights. The role also includes updating website content, advising on SEO and user experience, and using analytics to support data-driven decision-making. Whether it’s promoting an event, launching a research initiative, or raising awareness of vital issues, your work will help us reach and inspire the right audiences.

MAIN RESPONSIBILITIES

• Plan and deliver imaginative marketing campaigns and social media activity to support excellence in rheumatology and support better care for people with rheumatic conditions.
• Manage content requests and workflows; create and publish meaningful copy and visuals across digital channels.
• Build and schedule email campaigns and newsletters, using audience segmentation, automation, and testing to improve engagement.
• Maintain and update website content, ensuring strong user experience and search engine visibility (SEO).
• Turn data into direction: Monitor and report on campaign and social media performance using analytics tools; provide insights to inform strategy.
• Design or coordinate creation of marketing assets, ensuring alignment with brand guidelines.
• Support lead generation initiatives and contribute to cross-functional projects with marketing expertise.
• Write and edit content with purpose, across formats including blogs, newsletters, reports.
• Stay informed on competitor activity and sector trends to inform campaign planning and innovation.
• Collaborate with colleagues to support the organisation’s wider communications and engagement objectives