Marketing Assistant (Growth & Marketing Operations) at Starway Piping Technology Inc

Houston, Texas, United States -

Full Time

Start Date

Immediate

Expiry Date

23 Jul, 26

Salary

60000.0

Posted On

24 Apr, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

SEO, Marketing Operations, HubSpot, Google Analytics, Data Analysis, Lead Generation, CRM Management, Project Management, Excel, Google Sheets, Zapier, Content Marketing, Email Marketing, Social Media Marketing, Keyword Research, Conversion Rate Optimization

Industry

Oil and Gas

Description

Description Marketing Assistant (Growth & Marketing Operations) Location: Houston, TX (On-Site) Department: Marketing Reports To: Interim Head of Marketing Role Overview Piping Technology & Products is hiring a Marketing Assistant to help drive website traffic, inbound leads, and RFQs. This role focuses on executing and improving marketing systems across SEO, analytics, and marketing operations. The team’s goal is to double inbound lead volume in 2026, and this position contributes directly to that outcome. You will gain hands-on experience across modern marketing tools and have the opportunity to develop expertise in SEO, analytics, and marketing operations. Key Responsibilities Traffic & Lead Generation Execute SEO initiatives including keyword research, on-page optimization, technical improvements, and backlink management Support AEO/GEO efforts to improve visibility in AI-driven search Identify and implement opportunities to increase website conversions and inbound RFQs Marketing Operations Build and manage automated workflows in HubSpot and Zapier for lead capture, routing, and follow-up Maintain CRM structure including list creation, imports, deduplication, and segmentation Research and implement tools to improve marketing performance and efficiency Analytics & Reporting Track performance across campaigns using Google Analytics, HubSpot, and related tools Monitor metrics such as traffic, lead volume, conversion rates, and campaign ROI Generate insights to inform ongoing optimization Data & Process Clean, organize, and analyze marketing data using Excel and Google Sheets Improve data quality and reporting processes to support decision-making Execution & Coordination Support campaign execution across content, email, social, and sales enablement Track projects in Asana to ensure deadlines and priorities are met Coordinate with sales and internal teams to support marketing initiatives What Success Looks Like Growth in website traffic and search visibility Increase in inbound leads and RFQs High-quality, well-structured CRM data Efficient execution of marketing initiatives Development of subject matter expertise in a core area Requirements Qualifications Strong organizational and project management skills Proficiency in Excel or Google Sheets Familiarity with tools such as HubSpot, Google Analytics, and SEMrush Clear communication skills and ability to collaborate across teams Proactive, detail-oriented, and comfortable working with data Why Join Us Direct impact on lead generation and company growth Exposure to modern marketing tools and systems Opportunity to develop expertise and take ownership in key areas Collaborative, fast-paced manufacturing environment

Responsibilities

The Marketing Assistant will execute SEO initiatives, manage automated workflows in HubSpot, and track campaign performance to drive website traffic and inbound leads. They will also maintain CRM data integrity and coordinate with internal teams to support various marketing campaigns.