Marketing Associate at Lupoli Companies

Lawrence, Massachusetts, United States -

Full Time

Start Date

Immediate

Expiry Date

23 Jun, 26

Salary

55000.0

Posted On

25 Mar, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media, Digital Marketing, Content Execution, Event Management, Website Maintenance, Online Ordering Platforms, Paid Media Tracking, SEO Support, Email Marketing, Coordination, Organization, Communication, Detail Orientation, Canva, Microsoft Office

Industry

Real Estate

Description

Description The Marketing Associate plays a key role in executing day-to-day marketing initiatives across Lupoli Hospitality Group’s restaurant and hospitality portfolio, including 34 Park, Skyline Social, BOSA Coastal Italian, Aces & Eights, Main Sail Hotel, and Harris. This is a hands-on, execution-focused role supporting social media, digital marketing, events, and in-store promotions. The ideal candidate is highly organized, creative, detail-oriented, and comfortable working in a fast-paced hospitality environment. Requirements Social Media & Content Execution Execute social media strategy across all brands with a consistent weekly cadence: Instagram / Facebook: 4 feed posts + 10–12 stories TikTok: 2–3 short-form videos Google Business Profile: 1 post per week (events/specials) Set up and manage Facebook and Eventbrite events Respond to all comments, messages, and tags in a timely manner Monitor and track online reviews; coordinate responses with restaurant managers Identify, coordinate, and manage influencer partnerships Website & Digital Presence Ensure all brand websites are accurate and up to date (menus, hours, pricing, imagery) Maintain event calendars and build RSVP/ticketing pages as needed Support updates across mobile and desktop experiences Online Ordering & Promotions Maintain DoorDash and Paytronix platforms with accurate menus, pricing, and photos Execute DoorDash promotions in alignment with marketing initiatives Monitor platform performance and flag opportunities for improvement Paid Media & SEO Assist in execution and tracking of paid social and Google Ads campaigns Monitor KPIs and report on performance Support SEO efforts including image tagging, meta descriptions, and keyword optimization Menus & Print Materials Update food, beverage, catering, and private event menus as needed Coordinate printing and ensure adequate inventory across locations Signage & In-Store Marketing Print, distribute, and install signage, table tents, and promotional materials Ensure all in-store marketing materials are current and accurate Email Marketing Create and send a minimum of 2 email campaigns per month Grow and maintain email database (OpenTable, website forms, etc.) Assist with campaign tracking and performance insights Photo & Video Coordination Coordinate and assist with photo/video shoots for food, beverage, events, and seasonal campaigns Ensure consistent brand look and feel across all content Public Relations & Community Engagement Coordinate with PR partners to share event and brand updates Serve as a point of contact for local chambers and community organizations Support sponsorships, partnerships, and donation efforts Event Support Assist in planning and execution of events such as wine dinners, themed nights, and promotions Support logistics including ordering materials, setup, and on-site coordination Qualifications: 1–2 years of experience in marketing, social media, or a related field Hospitality experience is a plus Strong communication and organizational skills Ability to manage multiple brands and priorities simultaneously Comfortable working both independently and as part of a team Technical Skills: Proficiency in Microsoft Office (especially Excel) Experience with Canva required Familiarity with Constant Contact, Squarespace/Wix, and Adobe Creative Suite preferred Experience with social media platforms and analytics tools Education: Bachelor’s Degree in Marketing, Communications, or related field preferred What this role requires: Strong attention to detail and follow-through Willingness to be on-site at restaurants and events as needed A proactive, “get it done” mindset Interest in hospitality, food, and local community engagement

Responsibilities

The Marketing Associate will execute daily marketing initiatives across the hospitality portfolio, focusing on social media, digital presence, promotions, and content creation for multiple brands. This involves managing social media cadence, updating digital platforms, coordinating print materials, and supporting email campaigns and events.