Marketing Automation Specialist at Bank of New Zealand

Auckland, Auckland, New Zealand -

Full Time

Start Date

Immediate

Expiry Date

30 Jul, 26

Salary

0.0

Posted On

01 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing automation, Customer engagement, Data-driven marketing, Customer decision engine, Campaign management, Business analysis, Data analysis, SQL, Salesforce Marketing Cloud, Marketo, Adobe Campaign, Quality assurance, Communication skills, Stakeholder management, Project management

Industry

Banking

Description

Worker Type: Permanent Here at BNZ, it's about more than just banking. We work together in an agile, energising environment to create innovative solutions through our promise "If you can imagine a better future, let's find a way." We support wellbeing, flexible working and have a generous leave offering. There is the opportunity for growth, learning and career development. No two days are the same. Ko mātou tēnei | This is Us This is an opportunity for you to join our Commercial Services and Responsible Business Domain as a Marketing Automation Specialist. The Customer Engagement unit leads data-driven customer engagement orchestrated across channels. It comprises several specialist teams who work alongside other units of BNZ to design and advance the customer experience. Mō te Tūranga | About the Role We sat down with our General Manager Customer Engagement, who let us know the following about the role: This is an Auckland based position and is a permanent, full time opportunity. It is a hybrid role with three days in the office and two days where you can work flexibly. What is the team culture and environment like? The team is supportive and open, working collaboratively to create an environment where we can continually develop. The diversity of the team allows us to bring our own experiences and strengths together to ensure we are consistently highly performing. What projects / work will the candidate be working on now and into the next year? Implementing a customer decision engine and 1-1 communications to enable data-driven customer engagement orchestrated across channels. What are 5 day to day tasks the person in this role will complete? Support business stakeholders by evaluating potential value, providing consultancy, translating ideas into actionable requirements, and exploring data for Next Best Conversations. Implement Next Best Conversations via the Customer Decision Hub. Test Next Best Conversations prior to launch. Support quality assurance. Simulate effect of changes in collaboration with Analysts to understand the effect on the overall communication portfolio. Monitor Next Best Conversations technical performance daily. Raise and address if issues. What is your management style? I like to promote an open, supportive, and collaborative culture. I place a lot of trust in the team but I am always there to support when needed. What is the most exciting thing about this opportunity? You will be part of building a world leading capability for customer engagement! What will success look like for the candidate in this role? An excellent knowledge of the Customer Decision Engine and how to implement Next Best Conversations (NBAs) and Campaigns. A strong portfolio of communications implemented and delivering brilliant outcomes for customers. Effective and efficient working processes for creation of NBAs. What attributes will this person display in order to be successful in this role? Bachelors/ Masters degree in Marketing or equivalent degree. 2+ years' marketing experience across any area of marketing. Experience with marketing automation platforms (e.g.: Salesforce Marketing Cloud, Marketo, Adobe Campaign) is an advantage, but not essential. Exposure to data-driven communications and basic SQL would be an added advantage but isn't essential. Proven campaign management, business analyst or data analysis experience, specifically in campaign or data delivery. Strong interpersonal and communication skills. Ability to manage multiple activities, priorities, and conflicting deadlines. Nau Mai ki te Pēke o Aotearoa | Come to the Bank of New Zealand Please Note: Applications for this vacancy will close on Friday 15 May 2026. We review applications as they are received and may close advertising early. This is an exciting opportunity to join us! We're bold thinkers who are taking brave steps to create a company that people want to work for, and customers want to bank with. If you're ready to join a fun organisation where we are proud of our culture and how we are helping New Zealander's to 'Find their way', then show your interest by submitting your application - we can't wait to read it. Ehara taku toa i te toa takitahi, engari he toa takitini" - Success is not the work of an individual, but the work of many.” Closing Date: 15 May 2026 Applications will be reviewed regularly across the advertising period, but we do reserve the right to close applications early. Welcome to BNZ Careers! We are excited for you to apply for a role with us. We're the bank for New Zealand. Our purpose is to serve customers well and help our communities prosper. Every day we find ways for our customers, our people, and our communities to thrive through strong values, diverse teams, and great people - just like you.

Responsibilities

The role involves implementing customer decision engines and managing data-driven communications across multiple channels. You will also provide consultancy to stakeholders and monitor the technical performance of Next Best Conversations.