We are seeking a Marketing Automation Specialist to join our Melbourne team.
The Marketing Automation Specialist holds a pivotal role within the Marketing Automation team at Movember, focusing on crafting engaging, impactful, and remarkable experiences for Movember’s supporters. Their primary responsibility lies in the strategic planning, precise execution, and insightful analysis of Movember’s digital communications across assigned initiatives.
This specialist will provide expert guidance and mentorship to the Marketing Automation Coordinators, particularly in navigating the operational and technical intricacies of Marketing Automation delivery and execution. They will demonstrate proficiency in delivering across all of Movember’s global markets, leveraging automated digital marketing channels such as email marketing, SMS, and push notifications through Movember’s robust marketing automation platform.
The core objective entails crafting, optimizing, and delivering successful campaigns that drive acquisition, deepen engagement, and foster retention, all while highlighting Movember’s impactful role as a leader in Men’s Health advocacy. The Marketing Automation Specialist adopts a thorough and methodical approach, ensuring that audience insights, data-driven strategies, and brand integrity are at the forefront. Their efforts contribute to Movember’s overarching ambition of empowering men to live happier, healthier, and longer lives.

• 5+ years of email marketing experience utilising an enterprise marketing automation platform (such as Salesforce Marketing Cloud)
• Highly analytical and able to derive actionable insights from data through experimentation
• Experience coaching team members on Marketing Automation technical skills and industry best practice.
• Experience working collaboratively with teams across locations and time zones
• Basic HTML skills
• Project management skills
• Excellent writing skills
• Excellent communication skills with stakeholders at all levels
• Works well under pressure and with deadlines
• Above average attention to accuracy and detail, with strong organisational skills
• Adaptability and flexibility
• High degree of self-motivation and initiative