ABOUT ITAS

Itas is on a mission to deliver the perfect solution for their customers to empower them and give them the freedom to do what they do best. Trusted by our customers for over 20 years, itas has been built on referrals from customers and IT professionals that love the expert yet personal service we offer.
Our expert teams are handpicked for their knowledge, great sense of humour and the fact that they are passionate about what they do.
We invest in our people, whether that be coaching and mentoring or support with gaining professional qualifications (such as AAT) or other job specific qualifications, such as Sage product accreditations and other vocational courses, like ‘Train the Trainer’. This has allowed us to promote from within on several occasions.

JOB DESCRIPTION OVERVIEW

As a Marketing Campaign Manager, your main responsibility is to plan, design and execute promotional campaigns to increase market share and profitability. This job requires analysing market trends, target audience needs and competition, and developing compelling strategies to gain market traction. In this role, you’ll collaborate with designers, content creators, and social media managers to create cohesive marketing plans to deliver the desired results via a variety of execution channels.
You’ll have excellent communication, analytical, and creative skills to develop effective campaigns that build brand awareness, engage customers and generate leads. You’ll also have experience in creating and executing marketing campaigns across various channels, such as social media, email, events, and traditional media.
This Marketing Campaign Manager job description entails working in a fast-paced environment, staying up to date with emerging marketing trends, and analysing campaign data to adjust and optimize strategies for maximum impact. If you’re passionate about developing and executing top-notch marketing campaigns, this job is perfect for you.

EXPERIENCE AND EDUCATION REQUIREMENTS

• A bachelor’s degree in marketing, communications, or a related field
• Proven track record of industry experience
• Strong communication skills, creativity, and great attention to detail
• Solid understanding of marketing strategy, budgeting, and project management

JOB DUTIES AND RESPONSIBILITIES

• Develop and implement multi tactic marketing plans and campaigns across email, events, social and paid media
• Conduct market research to identify target audiences and evaluate competition
• Assess and manage campaign data sources
• Collaborate with creative teams to design and produce marketing materials and content
• Analyze campaign results, run tests and adjust strategies accordingly
• Manage budgets and allocate resources effectively
• Communicate campaign progress and results to stakeholders
• Collaborate with sales and product teams to align marketing efforts with business goals
• Develop and maintain relationships with vendors and external partners
• Use AI and automation tools to improve productivity and maximise campaign effectiveness

ROLE REQUIREMENTS

• Clean driving license preferable
• Commutable to Mold, Flintshire