Marketing Campaign Manager at Opus 2

Kansas City, Kansas, United States -

Full Time

Start Date

Immediate

Expiry Date

15 Jul, 26

Salary

0.0

Posted On

16 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing strategy, Campaign management, SaaS marketing, Lead generation, ABM execution, Project management, Content development, Digital advertising, Email marketing, Social media marketing, Data analysis, Stakeholder management, Communication skills, Strategic planning, ROI optimization

Industry

Software Development

Description

The Marketing Campaign Manager is responsible for planning, managing, and executing integrated marketing initiatives across the business. You will work closely with other stakeholders in the marketing, sales, operations, product and client success teams to drive revenue and achieve our goals. What you'll be doing Grow new lead and sales qualified opportunity volume through the execution of an integrated marketing plan for the North America software business. Organize and lead execution of an outbound marketing plan that drives performance .and meets goals, employing a variety of marketing strategies and vehicles to engage our target account list. Lead ABM execution to ensure coverage across target accounts, aligning with sales. Collaborate with content and design to develop engaging content relevant to the target audience. Lead team in planning and scheduling marketing campaigns with a variety of tactics including trade shows, round tables, webinars, email, social, conferences, digital ads, content and other activities. Deploy marketing strategy to accelerate in-pipeline opportunities to customer conversion. Represent Opus 2 with industry agencies, associations and special interest groups. Monitor and report on marketing programs regularly to evaluate their efficiency and effectiveness. What we're looking for in you Experience leading client acquisition programs in SaaS. Expert at developing and executing marketing plans and campaigns. Proven track record of achieving ROI through optimization of large-scale marketing campaigns. Is a strong, decisive project manager able to multitask and prioritize concurrent projects. Displays excellent written and verbal communication skills both in a collaborative office environment and virtually as needed. Holds a bachelor’s degree in marketing, business or a related field or has equivalent work experience. Working for Opus 2 Opus 2 is a global leader in legal software and services, trusted partner of the world’s leading legal teams. All our achievements are underpinned by our unique culture where our people are our most valuable asset. Working at Opus 2, you’ll receive: 401k contribution. 21 days annual holidays, flexible working, and length of service holiday entitlement. Loyalty Share Scheme. Healthcare, Dental and Vision Insurance. Life, short-term and long-term disability Insurance. Calm and Mindfulness sessions. A day of leave to volunteer for charity work. Accessible and modern office space.

Responsibilities

The Marketing Campaign Manager will plan, manage, and execute integrated marketing initiatives to drive lead volume and sales opportunities. They will collaborate with cross-functional teams to deploy strategies across various channels including digital ads, webinars, and trade shows.