CAMPAIGN MANAGER - MARKETING

Location: Cheltenham Office (roughly 3 days per week)
Full-time | Competitive Salary: £35-45K | Profit Share (£2K each in 2025)
Do you want to make a real impact in a fast-growing Fintech business?
We’re passionate about building brand awareness, engaging customers, and driving meaningful campaigns - and we’re looking for someone who shares that energy. As our Campaigns Manager, what you do will directly shape how people see and experience PayItMonthly - helping us grow our presence, amplify our voice, and deliver real impact.
We’re looking for a strategic, data-driven marketer to lead the charge on multi-channel campaigns - spanning advertising, promotions, PR, social media, and digital marketing. You’ll be responsible for the execution of campaigns that drive awareness, engagement, and growth through qualified leads. Working closely with cross-functional teams, you’ll play a key role in strengthening PayItMonthly’s presence across our target industries, optimising performance, and ensuring cohesive messaging at every touchpoint.
There’s huge potential to make this role your own, in addition to campaign management you will have the opportunity to lean into social, PR, and corporate comms if that’s where your passion lies - all with the freedom to innovate, the support to grow, and the chance to shape what comes next. If you’re excited by marketing and making a real difference, we’d love to hear from you.

Campaigns & Customer Engagement

• Develop and implement customer engagement campaigns, including trigger-based initiatives via targeted channels and within the PIM application.
• Launch Campaigns to convert inactive partners, testing incentives and strategies.
• Execute Growth Campaigns with our partner base with multi-channel deployment.
• Implement large-scale ATL marketing campaigns, including radio and TV.

Brand-Level Campaigns & Partnerships

• Support multi-channel brand campaigns, ensuring consistent messaging.
• Lead negotiations and execution for national ambassador partnerships.
• Develop and manage adhoc influencer partnerships to enhance presence

Corporate Reputation Campaigns

• Help develop and execute our corporate PR strategy to enhance brand credibility.
• Implement our award / recognition strategy, securing key industry awards.
• Launch CSR initiatives that reinforce corporate responsibility and leadership.

Website Optimization & Content Development

• Work with the product designer and Brand Marketing Exec to enhance website user journeys, improving conversion rates and engagement.
• Lead content review, aligning content to needs of partners and customers.

Loyalty Campaigns & Events

• Develop loyalty initiatives, including marketing support and helpful video content.
• Drive social proof by creating and promoting testimonials as well as case studies.
• Provide strategic support for industry events, ensuring a strong presence.

Digital & Social Media Campaigns

• Support Performance Max and Paid Social Campaigns to maximize ROI.
• Oversee LinkedIn content to enhance corporate reputation and industry authority.
• Work with Marketing Exec to support optimisation of PPC and SEO performance.