Marketing Communications - Assistant MGR at SINGAPORE MARRIOTT TANG PLAZA HOTEL

Nikko-shi, Tochigi Prefecture, Japan -

Full Time

Start Date

Immediate

Expiry Date

06 Jul, 26

Salary

0.0

Posted On

07 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Public Relations, Marketing Communications, Digital Strategy, Social Media Strategy, Brand Management, Content Creation, Email Marketing, Event Management, Media Relations, Project Management, Budget Management, Strategic Planning, Stakeholder Management, Data Analysis, Copywriting, Hospitality Management

Industry

Hospitality

Description

JOB SUMMARY The Public Relations & Marketing plays a crucial role in enhancing the hotel's image through strategic communications and marketing initiatives. This position involves supporting and executing marketing initiatives, supporting public relations efforts, and creating engaging content across various media channels. The assistant role supports Marketing and Communication director with internal and external communications. • Lead property-level programming and activation based on brand guidelines. • Serve as brand guardian, ensuring all marketing reflects brand voice. • Manage property email marketing and digital strategy across various platforms. • Support group lead generation efforts and analyze key reports to adjust strategies accordingly. • Manage internal and external partners to ensure deliverables support hotel strategy. • Develop annual digital marketing plan to maximize revenue production. • Manage content across RitzCarlton Tokyo site and third-party sites. • Manage photography distribution and guest communications. • Support internal and external partnerships, including with Marriott Digital Services. • Manage PR agency and execution of PR events and promotions. • Define in-house F&B programming in partnership with F&B team. • Develop and implement social media strategy and manage paid social media budget. • Lead asset development including hotel collateral and photoshoots. • Measure and communicate success of campaigns and digital performance. CORE WORK ACTIVITIES OF Marketing and Communications Building Brand and Property Awareness to Drive Revenue • Works collaboratively with local, regional and national resources to build awareness and increase exposure for the property and restaurants. • Solicits new media outlets and travel media individuals. • Selects the best opportunities for the property based on market conditions and property needs. • Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets. • Increases awareness within the travel media community as well as coordinating events to gain exposures and grow revenue in the restaurant outlets. • Works with online media outlets to promote the hotel. • Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings. • Develops brochure and property collateral materials. • Participates in all property imaging work (e.g., signage). • Ensures consistent brand and property message is communicated in all public relations and communications efforts. Building Successful Relationships • Builds and strengthens relationships with existing and new travel writers and local media to ensure future exposure. Activities include calls, entertainment, FAM trips • Develops relationships within community to strengthen and expand customer base for sales opportunities and additional revenue. • Provides all communications channels with creative and unique tools to assist in the public relations and communications of the property. • Assists property in developing promotions for various campaigns. Coordinating Communication Efforts • Provides accurate, complete and effective communications to visiting journalists, publicity or promotions. • Assists in managing individual and group media visits. • Coordinates community service activities in concert with the public image and needs of the resort. • Assists in creative print fulfillment; ensures corporate branding standards and legal compliances are met and incorporated into collateral. • Supports hotel press releases and other content for online and offline media. MANAGEMENT COMPETENCIES Leadership • Adaptability –Maintain performance level under any circumstances. • Communication- Communicate with each department. Communicate with external partners. • Problem Solving and Decision Making - Identify and understand the cause of the problem. Get information from various information sources, compare and compare answers. • Professional Demeanor - Professional sensibility – share with management team for any support At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law. At more than 100 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. Attracting the world’s top hospitality professionals who curate lifelong memories, we believe that everyone succeeds when they are empowered to be creative, thoughtful and compassionate. Every day, we set the standard for rare and special luxury service the world over and pride ourselves on delivering excellence in the care and comfort of our guests. Your role will be to ensure that the “Gold Standards” of The Ritz-Carlton are delivered graciously and thoughtfully every day. The Gold Standards are the foundation of The Ritz-Carlton and are what guides us each day to be better than the next. It is this foundation and our belief that our culture drives success by which The Ritz Carlton has earned the reputation as a global brand leader in luxury hospitality. As part of our team, you will learn and exemplify the Gold Standards, such as our Employee Promise, Credo and our Service Values. And our promise to you is that we offer the chance to be proud of the work you do and who you work with. In joining The Ritz-Carlton, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

Responsibilities

The Assistant Manager will support the Marketing and Communications Director in executing strategic marketing initiatives, managing digital presence, and overseeing public relations efforts. Key duties include leading property-level programming, managing social media strategies, and fostering relationships with media outlets to drive revenue.