Marketing communications manager at ABB

Milan, Lombardy, Italy -

Full Time

Start Date

Immediate

Expiry Date

05 Jun, 26

Salary

0.0

Posted On

07 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Communications Strategy, Brand Assets, Customer Journey, Content Creation, Digital Tools, Web Design, Content Management, Analytics, Teamwork, Proactive Mentality, English Fluency, Stakeholder Communication

Industry

Automation Machinery Manufacturing

Description

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. This position reports to: Communications Specialist __ Marketing communications manager Come and join ABB Installation Products Division, with a 125-year history of providing innovation and customer-focused solutions for connecting and protecting electrical systems. Our products are used all around you, every day – orbiting the earth, working on Mars, on the fastest trains we ride, in the fastest cars of the world, crossing oceans, in factories producing your food, in the tallest buildings of the world, in the most modern hotels and in the walls of your home. ABB Installation Products Division is a global leader in the design, manufacture and marketing of products used to manage the connection, protection and distribution of electrical power in industrial, construction and utility applications. With a portfolio of more than 200,000 products marketed under more than 40 premium brand names, ABB Installation Products Division offerings are found wherever electricity is used. At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story. Your role and responsibilities In this role, you will have the opportunity to help define and implement the marketing communications strategy for ABB PMA® cable protection, Ty‑Rap® cable ties, enclosures, connectivity solutions, and Medium Voltage product brands. You will lead the development of targeted communications that enhance brand assets and elevate the customer journey across key industries, including Rail, OEM, and Buildings. Your measurable contributions will support profitable growth in Europe. This role is contributing to ABB Installation Products based in Milan, while serving customers in Europe. Creating, planning, and implementing the marketing communications strategies for the assigned area in accordance with the segment sales strategy and budget. Developing action plans to deliver the targets within timelines and within the budget. Identifying existing and new strategic channels for communications supporting the strategy/business plans for each opportunity and coordinating with the relevant teams for the assigned area. Developing and maintaining efficient marketing communications tools and implementing coordinated analyses and activities to ensure the global markets are well-monitored, including web site, YouTube and social channels. Responsible for implementing and maintaining effective marketing communications material in the different channels. Ensures that the branding and messaging is harmonized across all ABB PMA platforms. The work model for the role is: hybrid You will join a dynamic, talented, high performing team, where you will be able to thrive. This position reports to Communications Manager Europe + ROW, ABB EL Installation Products Qualifications for the role 10 years of experience in Marketing or Communications, supporting product portfolios or market information. Bachelor’s or Master’s degree in Communications, Marketing, Journalism, or equivalent professional experience. Proven track record of success in an industrial environment. Ability to demonstrate strong experience in Communications and help drive the organization to the next level. Solid knowledge of digital tools, including web design, content management, and analytics. Passionate about teamwork, with a proactive, hands‑on mentality. Strong fluency in English and confidence communicating at all levels of the organization and with external stakeholders; German fluency is a plus. We look forward to receiving your application. The recruitment process will be managed by Reto Korstick, Talent Partner ABB Switzerland Ltd. If you would like to find out more about ABB, please visit our website www.abb.com We value people with diverse backgrounds. Could this be your story? Apply today or visit www.abb.com to find out more about us and learn more about the impact of our solutions around the world. Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences. Ready to make an impact? Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.

Responsibilities

This role involves defining and implementing the marketing communications strategy for several ABB product brands, leading the development of targeted communications to enhance brand assets and elevate the customer journey across key industries. Responsibilities include creating and executing action plans, identifying strategic communication channels, and maintaining marketing communication tools like websites and social channels.