Marketing & Communications Manager at Accor

Mumbai, maharashtra, India -

Full Time

Start Date

Immediate

Expiry Date

01 Feb, 26

Salary

0.0

Posted On

03 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Leadership, Interpersonal Skills, Communication, Customer Contact Skills, Results Oriented, Detail Oriented, Multi-tasking, Team Player, Motivator, Self-starter, Crisis Management, Campaign Analysis, Content Strategy, Brand Management, Public Relations, Marketing

Industry

Hospitality

Description

Company Description Fairmont Mumbai Fairmont Hotels & Resorts is where the intimate equally coexists with the infinite – an unrivaled portfolio of more than 90 extraordinary hotels where grand moments of life, heartfelt pleasures and personal milestones are celebrated and remembered long after any visit. Since 1907, Fairmont has created magnificent, meaningful and unforgettable hotels, rich with character and deeply connected to the history, culture and community of its destinations – places such as The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs in Canada, Fairmont Peace Hotel in Shanghai, and Fairmont The Palm in Dubai. Famous for its engaging service, awe-inspiring public spaces, locally inspired cuisine, and iconic bars and lounges, Fairmont also takes great pride in its pioneering approach to hospitality and leadership in sustainability and responsible tourism practices. Fairmont is part of Accor, a world leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL - Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences. Job Description Job Purpose This position is responsible for the management of the Marcom team in the key areas of media coverage, collateral and publications, special events/promotions, community relations and advertising. Key Interactions Brand Management: Conduct market research and competitor analysis to identify trends, customer preferences, and emerging opportunities. Design annual and monthly marketing plan and calendar Oversee brand consistency across all channels, ensuring adherence to brand standards and guidelines. Create and maintain unique selling propositions (USPs) that distinguish Fairmont Mumbai from competitors. F&B & Wellness Marketing: Partner with the F&B and wellness team to design and execute marketing campaigns that promote dining experiences, special events, and seasonal offers. Build relationships with online dining platforms, partners, profiles to increase visibility and bookings. Partnerships & Collaborations: Develop partnerships with luxury brands and businesses to co-create exclusive guest experiences and joint marketing campaigns and cross promotions. Content Strategy and Creation: Develop compelling content strategy for all brand pillars across various digital, offline channels PR and PR Agency Management Cultivate relationships with media, influencers, and bloggers to secure positive coverage. Manage PR agency, design monthly PR strategy, reports and forward planning Crisis Management: Lead the development of crisis communication plans and act as the primary point of contact during any incidents, managing reputational risks. Campaign Analysis Plan, execute, and manage multi-channel advertising campaigns to promote the hotel’s services and experiences. Continuously monitor and adjust promotional strategies based on performance data and market feedback. Additional Information Competencies Strong leadership and interpersonal skills Excellent communication and customer contact skills Results and service oriented with an eye for details Ability to multi-task, work well in stressful & high-pressure situations A team player & builder A motivator & self-starter Well-presented and professionally groomed at all times

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Responsibilities

The Marketing & Communications Manager is responsible for managing the Marcom team in areas such as media coverage, collateral, publications, and community relations. This role involves developing marketing strategies, overseeing brand consistency, and managing PR efforts.