Marketing Communications Manager at Homesteaders Life Company

West Des Moines, Iowa, United States -

Full Time

Start Date

Immediate

Expiry Date

03 Feb, 26

Salary

0.0

Posted On

05 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Team Leadership, Strategic Thinking, Exceptional Writing, Storytelling, Content Development, Campaign Management, Editing Skills, Project Management, Data Analysis, CRM Proficiency, Marketing Automation, Communication Skills, Multimedia Production, Content Review, Customer Relationship Management, Performance Measurement

Industry

Insurance

Description

Description As a Marketing Communications Manager, you will be responsible for creating, developing and executing integrated marketing and communication initiatives that support Homesteaders' corporate goals and brand growth. Your role will include managing a team of communication specialists and collaborating closely with marketing and sales leadership. You’ll work with your team as a strategic thinker and exceptional writer who thrives on storytelling, team leadership and accountability. Your responsibilities will include: Manage, mentor and develop the communications team, fostering creativity, accountability and professional growth. Lead the development and execution of multi-channel marketing communications campaigns across print, digital, social and PR platforms. Ensure quality, accuracy and consistency in all written and visual content through effective editing, feedback and content review processes. Partner with sales and product teams to design and implement targeted campaigns that convert prospects and strengthen customer relationships. Collaborate with marketing leadership on Homesteaders’ content calendar, ensuring alignment with brand strategy and corporate priorities. Drive strategic content initiatives including thought leadership, storytelling and executive communications. Use project management tools and best practices to prioritize workload, meet deadlines and maintain accountability across multiple projects. Collaborate with the design and digital teams to produce engaging multimedia assets. Write and edit marketing content including articles, blogs, web copy, white papers, press releases, scripts, talking points and advertising copy. Requirements Bachelor’s degree in marketing, communications, journalism, public relations or a related field required 5+ years of progressive marketing or communications experience, including at least 2 years of direct people management Proven ability to lead strategic content and campaign development across digital and traditional platforms Exceptional writing and editing skills with demonstrated ability to adapt tone and style for different audiences and media Experience managing multiple complex projects with accountability for deadlines, quality and outcomes\ Proficiency with CRM and marketing automation platforms (HubSpot or Salesforce preferred) Experience with data analysis, reporting and campaign performance measurement Pay and Benefits Summary: An excellent schedule – office closes at 1 p.m. every Friday Annual profit sharing 401(k) with company match with discretionary contribution Company-sponsored group medical and dental insurance Company-paid life insurance Company-paid long-term disability Hybrid work environment Paid holidays Generous vacation time and sick leave Paid parental leave Casual dress year-round About Homesteaders: Homesteaders Life Company, a mutual company owned by its policy holders, is a national leader providing products and services to help people design a better farewell. Founded in 1906, Homesteaders is known for secure preneed funding and innovative solutions that help funeral and end-of-life professionals and consumers connect with each other. We are currently not hiring in Colorado, Montana, New York, Illinois, Minnesota, and California. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Responsibilities

The Marketing Communications Manager will create, develop, and execute integrated marketing and communication initiatives to support corporate goals and brand growth. This role includes managing a team of communication specialists and collaborating with marketing and sales leadership.