Marketing Consultant - Leisure, Member Benefits & Mobile App
at
RACV
Melbourne, Victoria, Australia
-
Full Time
Start Date
Immediate
Expiry Date
08 Nov, 25
Salary
0.0
Posted On
09 Aug, 25
Experience
0 year(s) or above
Remote Job
Yes
Telecommute
Yes
Sponsor Visa
No
Skills
Good communication skills
Industry
Marketing/Advertising/Sales
Description
Melbourne, Victoria | RACV Head Office
Permanent Full Time | Hybrid Working
A Competitive Salary | Discounts on Selected RACV Products
Responsibilities
Lead the design of omnichannel 1:1 marketing communication experiences, including journey design and stand-alone campaign design.
Coordinate the delivery of omnichannel 1:1 marketing activities for the Leisure, Member Benefits and Mobile App portfolio that deliver against the 1:1 Marketing & Communications objectives, stakeholder needs and divisional and enterprise goals, including but not limited to: audience targeting, opportunity sizing, defining business rules, messaging and communication plans, campaign/journey design and delivery, and measurement.
Leverage data and insights to identify opportunities and implement continuous improvements to improve in-market campaigns and journeys.
As required, support divisional operational cadence by providing ad hoc strategic insights into nominated forums.
Any additional duties from time to time, in consideration of your skills and experience