Marketing Content Creator (m/f/d) – B2B SaaS at GBTEC Software AG
44801 Bochum, , Germany -
Full Time


Start Date

Immediate

Expiry Date

12 Oct, 25

Salary

0.0

Posted On

13 Jul, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

YOUR MISSION

Are you a sharp, native-English content creator and copywriter who thrives in a fast-paced B2B SaaS environment? We’re looking for a creative storyteller who can craft benefit-driven content that resonates with global business audiences. In this role, you’ll be a key contributor to our international content strategy – writing, localizing, and optimizing content across the customer journey for markets including North America, the UK, Benelux, and APAC.

  • Contribute to our global content strategy that serves our buying audiences and tells our brand story effectively,
  • Collaborate closely with our strategic and growth marketing teams to create content and write copy that generates demand and drives revenue growth
  • Write clear, persuasive, and benefit-driven content and messaging – including ad creative copy, website copy, blog articles, newsletters, whitepapers, PR materials, and more
  • Tailor messaging to align with ideal customer profiles, buyer personas, funnel stages, SEO & GEO, and localization needs
  • Support the localization and translation of content across key markets
  • Manage and update landing pages using our CMS (Typo3)
  • Use AI to assist in topic research and content creation to improve content efficiency, relevance, and quality
  • Research industry topics to craft insightful thought leadership pieces
  • Update and improve existing content to improve SEO/GEO, accelerate conversions, and repurpose content across multiple channels
  • Work cross-functionally with marketing, sales, and product teams to ensure content is on-brand and aligned with business objectives

ABOUT US

For over 20 years, we have successfully developed innovative software solutions and providing top-tier consulting services to customers worldwide. The future sustainability of our industry as well as the agile structures of our company form the foundation for continued healthy growth at GBTEC. As an attractive employer, we are committed to maximizing the potential of our GBTEChies. Discover more about us and explore opportunities in the careers section

Responsibilities
  • Contribute to our global content strategy that serves our buying audiences and tells our brand story effectively,
  • Collaborate closely with our strategic and growth marketing teams to create content and write copy that generates demand and drives revenue growth
  • Write clear, persuasive, and benefit-driven content and messaging – including ad creative copy, website copy, blog articles, newsletters, whitepapers, PR materials, and more
  • Tailor messaging to align with ideal customer profiles, buyer personas, funnel stages, SEO & GEO, and localization needs
  • Support the localization and translation of content across key markets
  • Manage and update landing pages using our CMS (Typo3)
  • Use AI to assist in topic research and content creation to improve content efficiency, relevance, and quality
  • Research industry topics to craft insightful thought leadership pieces
  • Update and improve existing content to improve SEO/GEO, accelerate conversions, and repurpose content across multiple channels
  • Work cross-functionally with marketing, sales, and product teams to ensure content is on-brand and aligned with business objective
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