Marketing Content Specialist at Fairview Health Services
Minneapolis, MN 55414, USA -
Full Time


Start Date

Immediate

Expiry Date

10 Oct, 25

Salary

88504.0

Posted On

10 Jul, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Seo, Communication Skills, Email Marketing, Automation Tools, Healthcare Marketing, Microsoft Powerpoint, Storytelling, Editing, Communications

Industry

Marketing/Advertising/Sales

Description

Responsibilities/Job Description:

JOB OVERVIEW:

ClearScript is seeking a creative, dynamic Marketing Content Specialist to join our team and help tell the story of our Pharmacy Benefit Management (PBM) solutions. In this position, you’ll develop strategic and compelling content that educates, engages and inspires key stakeholders including employers, brokers, consultants, members and healthcare partners. Your work will support lead generation, brand awareness, client retention, and thought leadership across a variety of digital and print platforms.

REQUIRED QUALIFICATIONS

  • Bachelor of Arts In Marketing, communications, or a related field
  • Proven experience in developing original content based on the needs of various business functions
  • Strategic thinker with the ability to understand and address complex business needs
  • Strong writing, editing, and storytelling skills with the ability to simplify complex topics
  • Ability to build and maintain relationships across departments
  • Excellent oral and written communication skills
  • Comprehensive knowledge of Microsoft Office suite, especially Microsoft PowerPoint.

PREFERRED QUALIFICATIONS

  • 2 years Experience in marketing content creation preferred
  • Knowledge of pharmacy benefit or healthcare marketing preferred
  • Experience with SEO, email marketing, or marketing automation tools
    Qualifications:
    $62691.20-$88504.00 Annua
Responsibilities
  • Develop and implement original strategic marketing content tailored to business-to-business needs, including thought leadership articles, white papers, product descriptions, case studies, presentations, scripts, campaign messaging, and other marketing initiatives related to pharmacy benefits.
  • Translate complex healthcare and pharmacy benefit topics into clear and persuasive messaging.
  • Develop compelling market messaging and storytelling that promotes ClearScript’s brand position and differentiation in the marketplace.
  • Maintain brand voice and tone across all channels while ensuring content aligns with strategic goals.
  • Collaborate with subject matter experts (clinical, sales, product) to translate technical content into marketing-friendly materials.
  • Foster strong relationships with cross-functional partners within ClearScript to support client retention and new sales objectives.
  • Leverage PBM business knowledge, industry research, and insights to support meaningful messaging and communication campaigns.
  • Provide marketing and communications support.
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