About the Role

Reporting directly to the Marketing Manager, you will be responsible for end-to-end execution of local marketing activities across all brands and locations. You will own digital presence, on-ground events, channel partnerships and in-store marketing collateral, with a clear focus on driving foot traffic and sales leads. This is a high-execution role suitable for someone who thrives in a fast-paced retail environment.

Key Responsibilities

1. Digital & Social Media Operation

• Manage day-to-day local social media channels (Instagram, Facebook, Google Business Profile) across all brands and stores
• Assist with Google campaign execution, local SEO optimisation and lead tracking
• Create and schedule localised content, engage with local audience and respond to enquiries in a timely manner

2. Offline Event & In-Store Activation

• Plan and execute on-ground marketing activities including in-store events, pop-ups, community activations and auto shows (e.g. Sydney EV Show)
• Coordinate end-to-end event logistics: venue setup, material preparation, on-site execution and post-event reconciliation
• Work closely with store sales teams to align activities with monthly sales targets

3. Marketing Collateral & Channel Management

• Coordinate design, production and update of in-store POS materials, brochures and promotional assets
• Maintain relationships with local media, community partners and third-party channels
• Monitor competitor activities and local market trends, share actionable insights on a regular basis

4. Reporting & Optimisation

• Track campaign performance, lead volume and foot traffic data
• Prepare weekly/monthly marketing reports with clear KPIs and optimisation suggestions
• Continuously improve marketing ROI based on data and customer feedback

Requirements

1. 1–2 years of marketing experience in retail, automotive or local service industry; outstanding graduates with relevant internships will also be considered
2. Proven experience managing social media and Google local profiles; basic understanding of digital marketing and lead generation
3. Strong execution skills with ability to manage multiple projects and priorities across multiple locations
4. Excellent communication skills; Australian local background is highly preferred
5. Valid Australian driver’s licence and ability to travel between stores and event venues
6. Proactive, detail-oriented and comfortable working in a fast-paced target-driven environment

Benefits

• Competitive salary package plus superannuation and performance bonus
• Clear career progression path with direct exposure to senior management
• Staff discount on new energy vehicles
• Friendly and collaborative team culture
• On-the-job training across multiple premium EV brands

Earth Smart Group is a leading multi-brand new energy vehicle retailer in Sydney, managing premium EV brands including Zeekr, Chery, GAC and Leapmotor. We operate across three flagship locations and deliver end-to-end customer experience from in-store consultation to delivery. As we expand our local footprint, we are looking for a hands-on Marketing Specialist to support our Sydney market growth and in-store lead generation.

Recruitment Scam Notice

Please be aware that recruitment scams are common, and fraudsters may impersonate legitimate companies to target job seekers.

Earth Smart Group will never:

• ask you to purchase gift cards or make any payment during the recruitment process;
• request your bank details or sensitive financial information before a formal offer is made.
• All genuine job opportunities with Earth Smart Group are advertised through our official channels. If you receive a suspicious call or message claiming to be from us, please do not respond.