Marketing Coordinator at Pavago

, , Costa Rica -

Full Time

Start Date

Immediate

Expiry Date

30 Jul, 26

Salary

0.0

Posted On

01 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Salesforce, CRM Management, Marketing Operations, Lead Generation, Data Integrity, Pardot, HubSpot, ZoomInfo, Google Sheets, Excel, SEO, Campaign Execution, Canva, Process Documentation, Market Research

Industry

Staffing and Recruiting

Description

Marketing Coordinator (Salesforce, CRM, Marketing Ops, Lead Generation – Remote, CST Hours)About the Role We’re hiring a Marketing Coordinator to support marketing operations, CRM management, and campaign execution. This is a process-driven, execution-heavy role where you’ll manage data integrity, build prospect lists, and ensure marketing systems run clean and efficiently. You’ll work directly with the VP of Marketing, helping create better visibility, stronger systems, and smoother campaign execution. ResponsibilitiesCRM & Data Management Maintain CRM hygiene and data accuracy in Salesforce Manage database structure and ensure proper segmentation readiness Audit and clean marketing data regularly Lead Generation & List Building Build and audit prospect lists using: ZoomInfo Similar prospecting tools Ensure lists are accurate, targeted, and ready for campaigns Campaign Execution & Support Execute compliant mass email campaigns Support campaign infrastructure and tracking Assist with email drafts, publishing, and templates (Canva) SEO & Website Support Conduct basic website audits Support SEO-driven updates and content improvements Reporting & Tracking Build campaign tracking frameworks Maintain visibility into: Campaign performance Lead data Marketing metrics Process Documentation & Optimization Document marketing workflows and SOPs Standardize processes for consistency and scalability Identify inefficiencies and suggest improvements Competitive & Market Tracking Maintain competitor tracking databases Support marketing insights and research Requirements Hands-on experience with: Salesforce (data management, segmentation, reporting) Experience with marketing automation tools: Pardot / Account Engagement / HubSpot (or similar) Experience using: ZoomInfo or similar prospecting tools Strong proficiency in: Google Sheets / Excel Experience maintaining CRM hygiene and marketing databases Strong attention to detail and process-driven mindset Ability to follow and document structured workflows Comfortable working remote during CST hours Nice to Have Experience supporting U.S.-based companies Basic understanding of SEO and website optimization Experience with CMS platforms Experience drafting marketing emails or content support Familiarity with Canva or light design tools Tools & Tech Salesforce Pardot / HubSpot / Marketing automation tools ZoomInfo Google Sheets / Excel Canva Why Join Work directly with marketing leadership (VP level) Play a key role in building scalable marketing systems Gain exposure to CRM, automation, and campaign operations Opportunity to grow into Marketing Operations or Growth roles Fully remote role with structured workflows What Success Looks Like 30 Days Understand systems and improve data cleanliness Execute routine tasks with minimal supervision 60 Days Start improving workflows and owning execution Contribute to campaign efficiency and reporting 90 Days Marketing operations are organized, predictable, and efficient You proactively identify gaps and improve processes 6 Months Become the operational backbone of marketing Systems run smoothly with clear visibility for leadership Contribute to content execution and workflow optimization Apply Now If you’re a Marketing Coordinator who thrives on systems, data accuracy, and execution, we’d love to hear from you. Apply now and help build efficient, scalable marketing operations.

Responsibilities

The Marketing Coordinator will manage CRM data integrity, build prospect lists, and support marketing campaign execution. They are also responsible for documenting workflows, maintaining marketing metrics, and assisting with SEO and website updates.