Position: Marketing Coordinator – Sydney

Reporting to: Head of Marketing

Location: Sydney, Australia

Employment Type: Full-Time, Permanent

About the role

This role supports the global marketing operations of Copeland Bueno Analytics, with a focus on digital marketing, content, events, social media, and international market expansion. The Marketing Coordinator will help strengthen regional presence across Australia, UK, and Europe – and as we grow, additional regions. The role spans SEO, GEO, digital campaigns, CRM management, content production, and event coordination, with day-to-day support across the full marketing mix.

The successful candidate will be a proactive, all-round marketer who is equally comfortable executing day-to-day tasks and contributing to longer-term strategic projects.

What Success Looks Like

Success in this role will be defined by:

• Improved organic search visibility and backlink profile across Australia, UK, and EU markets
• Consistent, high-quality content and social media output across key channels
• Well-coordinated events delivered on time and to brief across AU and UK/EU regions
• Measurable growth in social media engagement and reach across platforms
• Clean, segmented CRM data that supports effective outbound marketing and ABM campaigns

Key responsibilities

• Conduct keyword research tailored to Australian, UK, and European audiences and identify backlink opportunities with high domain authority
• Audit existing web pages and recommend SEO improvements
• Submit listings to relevant directories for increased visibility
• Create and adapt marketing content for regional audiences across Australia, UK, and Europe (mainly using PowerPoint and Word)
• Support coordination of website localisation and translation as regional presence grows
• Assist with copywriting, blog posts, case studies, and other marketing collateral
• Support the planning and delivery of events across Australia and the UK/EU
• Research and compare venue options, covering AV, catering, and scalability
• Manage content scheduling and publishing across LinkedIn, Instagram, Facebook, and other platforms
• Maintain and segment CRM data for outbound targeting and campaign management

About you

• 1–3 years' experience in a marketing role, ideally within a B2B or technology environment
• Solid understanding of SEO and GEO principles, keyword research, and web content best practices
• Proficient with PowerPoint, Excel & Word
• Experience with Google Analytics, campaign platforms, and basic web design or CMS management
• Highly organised, self-directed, and able to manage multiple priorities in a fast-paced environment
• Proficient with Microsoft & Google Workspaces
• Clear written communication and attention to detail

Important Application Information

• Right to Work: Candidates must possess full, unrestricted working rights in Australia and must not require visa sponsorship now or in the future. Visa sponsorship is not available for this position.
• Background Screening: Employment is subject to the successful completion of a pre-employment background screening process.

About us

• As part of Copeland, Bueno Analytics transforms building performance for tenants and owners, creating smarter, more efficient spaces. Our AI-driven platform reduces energy waste, optimises operations, and enhances sustainability with precision analytics. We work across a broad range of sectors—commercial property, grocery retail, healthcare, education, and more—providing actionable insights that help our clients cut costs, improve building ratings, and deliver real sustainability results. Headquartered in Sydney, with operations across Australia, the UK, and the US, Bueno combines technical expertise, customer focus, and scalable innovation to accelerate the built environment's journey to net zero.