Marketing & CRM Operations Intern

at  Vector Institute

POSITION DESCRIPTION

Marketing & CRM Operations Intern

POSITION OVERVIEW

Reporting to the Director of Community Engagement and Events and working closely with the Digital Marketing & Analytics Specialist at Vector Institute, the Marketing & CRM Operations Intern will support data management initiatives, assist with event and marketing coordination, and help maintain marketing operations systems while gaining hands-on experience in a dynamic AI research environment.
The incumbent will be required to be a self-starter and develop sufficiency in independent problem-solving, taking initiative to research solutions and ask meaningful questions when technical guidance is needed.
Start date: May 5, 2025
End date: August 29, 2025

Compile marketing performance metrics/KPIs and create insights or reports for events, campaigns, and management;
Assist in tracking e-campaign data and reporting on outcomes;
Assist in tracking event registration and attendance data and reporting on outcomes;
Work across departments alongside the Technology, Marketing and Events teams to implement and optimize processes and workflows relating to data and reporting;
Assist with data entry, cleaning, and maintenance in Vector’s CRM (customer relationship management) system, E-Campaign and Event Management Systems;
Help maintain and update client databases, including attendee/contact information and basic metrics for reporting KPIs;
Support basic data segmentation for marketing initiatives and event invitations;
Learn and help implement data management best practices;
Support the team with event or marketing data coordination tasks; and,
Other duties as assigned.