Marketing Delivery Associate Senior-Salesforce Marketing Cloud Lead at JPMC Candidate Experience page

Bengaluru, karnataka, India -

Full Time

Start Date

Immediate

Expiry Date

02 Apr, 26

Salary

0.0

Posted On

02 Jan, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Automation, Salesforce Marketing Cloud, Email Campaigns, SMS Campaigns, Push Notifications, Social Media Marketing, Data Management, Segmentation, Audience Targeting, Technical Leadership, Analytical Skills, Problem-Solving, Project Management, Communication Skills, Leadership Abilities, Data Privacy Regulations

Industry

Financial Services

Description

Join Chase’s dynamic Marketing & Communications team to shape customer engagement through innovative, data-driven campaigns. As a Marketing Delivery Associate Senior in Consumer & Community Banking, you leverage your expertise in marketing automation to design, implement, and optimize solutions using Salesforce Marketing Cloud. You lead a team of marketing technologists and collaborate with cross-functional stakeholders to deliver personalized, data-driven campaigns that enhance customer engagement and drive business growth. Job responsibilities Lead the end-to-end implementation of Salesforce Marketing Cloud solutions, including requirements gathering, solution design, configuration, and deployment. Develop and execute multi-channel marketing campaigns (email, SMS, push notifications, social, etc.) using Marketing Cloud tools such as Email Studio, Journey Builder, Automation Studio, and Mobile Studio. Integrate Marketing Cloud with Salesforce CRM and other data sources to enable seamless data flow and personalized customer experiences. Oversee data management, segmentation, and audience targeting strategies to maximize campaign effectiveness. Provide technical leadership and mentorship to a team of Marketing Cloud specialists and developers. Monitor campaign performance, analyze results, and provide actionable insights to stakeholders. Ensure compliance with data privacy regulations and best practices in marketing automation. Stay current with Salesforce Marketing Cloud updates, new features, and industry trends. Demonstrate and promote J.P. Morgan’s leadership values by driving business results, setting high standards for execution, and fostering a culture of accountability, innovation, and continuous improvement Required qualifications, capabilities, and skills Bachelor’s degree in Marketing, Computer Science, Information Technology, or a related field. 8+ years of experience in digital marketing, with at least 3 years working with Salesforce Marketing Cloud. Proven experience designing and executing complex, multi-channel marketing campaigns. Strong understanding of Marketing Cloud modules: Email Studio, Journey Builder, Automation Studio, Mobile Studio, Contact Builder, and Audience Builder. Experience with AMPscript, SQL, and scripting languages for dynamic content and data manipulation. Familiarity with integrating Marketing Cloud with Salesforce CRM and external data sources via APIs. Excellent analytical, problem-solving, and project management skills. Strong communication and leadership abilities, with experience managing or mentoring a team. Knowledge of data privacy regulations (GDPR, CAN-SPAM, etc.) and best practices in marketing automation. Preferred qualifications, capabilities, and skills Salesforce Marketing Cloud certifications (e.g., Email Specialist, Consultant, Developer, Administrator) strongly preferred.

Responsibilities

Lead the implementation of Salesforce Marketing Cloud solutions and develop multi-channel marketing campaigns. Collaborate with stakeholders to enhance customer engagement and drive business growth.