QUALIFICATIONS

• Extensive (10 years+) experience in senior marketing leadership roles, with a proven track record of developing and executing successful marketing strategies.
• Deep expertise in digital marketing, brand management, and performance marketing within a competitive landscape.
• Strong leadership and team management skills, with the ability to inspire and motivate high-performing teams.
• Analytical and data-driven mindset, with a focus on measuring and optimizing marketing effectiveness.
• Excellent communication and interpersonal skills, with the ability to engage stakeholders at all levels.
  This role reports into the COO, and is part of the Operational Leadership Team. The marketing team today consists of nine FTEs that report into this role through a Head of Consumer Marketing and a Head of B2B Marketing.

KEY RESPONSIBILITIES:

• Lead Hemnet’s marketing strategy: Define and execute a comprehensive marketing strategy aligned with business objectives, focusing on innovation and market leadership.
• Drive integrated marketing excellence: Develop and implement an integrated marketing framework that leverages digital channels, performance marketing, and brand storytelling to create cohesive customer experiences across all of Hemnets customer groups.
• Champion brand evolution: Refine and evolve Hemnet’s brand strategy, ensuring market differentiation and strong brand loyalty.
• Lead and inspire a high-performing team: Foster a culture of innovation, collaboration, and accountability within the marketing team and across the Hemnet organisation.