ABOUT US

Nirvana are a specialist travel agent and tour operator based in the North-East of England, arranging travel, accommodation and event logistical services for thousands of athletes, clubs and supporters travelling to sporting events across the globe.
Established in 1999, we are now one of the world leaders in Sports Travel. With an unrivalled passion for sports, events and travel, we use our worldwide knowledge and experience to provide comprehensive travel solutions that are designed to take away the stress from event travel.
We are seeking an experienced and visionary Marketing Director to join our leadership team and drive the next phase of our growth. This is a rare opportunity to combine strategic marketing leadership with a passion for sport, travel, and unforgettable customer experiences.

THE ROLE

As Marketing Director, you will be responsible for developing and executing a bold, data-driven marketing strategy to strengthen our brand, expand market share, and drive customer acquisition and retention across our event portfolio. You will lead a small but dynamic marketing team and work closely with our operations, sales, and partnerships teams to ensure our marketing efforts align with business goals.

KEY RESPONSIBILITIES

• Develop and implement a multi-channel marketing strategy that drives growth and brand visibility
• Oversee digital marketing, including social media, content, SEO, PPC, and email campaigns
• Lead brand positioning and storytelling to highlight Nirvana Europe’s unique value proposition
• Manage and optimise marketing budgets, tracking ROI across campaigns
• Build and maintain relationships with event organisers, partners, and media outlets
• Champion data-led decision-making to refine marketing activities and customer targeting
• Build, mentor and develop the marketing team to deliver high-quality, creative campaigns