MARKETING & EVENTS MANAGER – MERCHANTS

We are seeking a full-time, permanent Marketing & Events Manager –to join the team based in Pampisford to manage and deliver branch events and in-store activity across our nationwide network of builders merchants.
We are looking for a confident, outgoing and organised marketing professional to take ownership of tactical and strategic marketing initiatives across our merchant business. This is a hands-on role, requiring a proven track record in executing effective campaigns and a strong background in event management.

As the Marketing & Events Manager, you will be responsible for planning, implementing, and analysing marketing activities and events, targeted at tradespeople across the UK.

• Event planning – themes, locations, calendar, objective and KPI setting, in collaboration with Commercial and Operations teams
• Local activation of community engagement initiatives and campaigns
• Creative and copywriting, including briefing graphic designer
• Event promotion through social media, POS, email
• Coordinate prizes and event competitions
• Production of colleague engagement and communication packs
• Coordinating supplier liaison (attendance, engagement and contribution)
• Work with category teams to identify appropriate “on the day” deals
• Pre -event colleague briefing sessions
• Data capture at event / database management
• Production and distribution of event promotional merchandise
• Post event internal communications/ updates / feedback loop
• Customer follow up comms

This role will involve regular fully expensed travel across England, Wales and Scotland. A full UK driving licence is a requirement for the role.
Familiarity with UK construction and merchant sectors, including key players is desirable but not essential.

ESSENTIAL SKILLS AND EXPERIENCE

• Minimum of 5 years’ experience in a marketing role, which includes event management
• Proficiency in Microsoft Office (Excel, Word, PowerPoint)
• Proactive, self-motivated, enthusiastic, and organised
• Strong communication skills
• Team player, comfortable with supporting and accepting support from colleagues
• Ability to work independently
• An eye for detail and accuracy, good spelling and grammar
• Professional, polite, friendly and helpful manner
• Comfortable working cross-functionally with commercial, category, finance, and accounts teams

DESIRABLE SKILLS AND EXPERIENCE:

• Budget management and tracking
• Strong administrative skills such as PO management, responding to branch queries etc.
• Agency management
• Content creation – basic photography and videography
• Content editing and animation
• Knowledge of Adobe Suite and Canva

• Event planning – themes, locations, calendar, objective and KPI setting, in collaboration with Commercial and Operations teams
• Local activation of community engagement initiatives and campaigns
• Creative and copywriting, including briefing graphic designer
• Event promotion through social media, POS, email
• Coordinate prizes and event competitions
• Production of colleague engagement and communication packs
• Coordinating supplier liaison (attendance, engagement and contribution)
• Work with category teams to identify appropriate “on the day” deals
• Pre -event colleague briefing sessions
• Data capture at event / database management
• Production and distribution of event promotional merchandise
• Post event internal communications/ updates / feedback loop
• Customer follow up comm