Marketing Events Operations Manager at Carrum Health

, , United States -

Full Time

Start Date

Immediate

Expiry Date

09 Aug, 26

Salary

0.0

Posted On

11 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketo, Salesforce, Event Operations, Lead Management, Campaign Management, Data Hygiene, Budget Reconciliation, Project Management, Google Workspace, Microsoft 365, Asana, Zoom Webinars, Technical Writing, Marketing Attribution, Vendor Management, Demand Generation

Industry

Hospitals and Health Care

Description

At Carrum, we live and breathe the mission of transforming the healthcare system to create an unmatched experience for patients. If you are passionate about changing healthcare and want to finally get rid of surprise bills, poor quality, and high prices, while thriving in an entrepreneurial, cutting-edge environment, we would love to connect with you. In 2014 Carrum reinvented the Centers of Excellence (COE) category in digital health. Today, 90% of the US population lives within 50 miles of a Carrum COE and our providers rank in the top 10% nationally. Our team’s execution has been recognized by the venture community and we’ve raised more than $96M in aggregate from investors like OMERS, Tiger Global Management and Wildcat Ventures. Our impact has been externally proven in a 2021 RAND Corporation study [https://www.carrumhealth.com/rand-corp-study-bundled-payments-save/] and featured as a Harvard Business School (HBS) case study [https://www.hbs.edu/faculty/Pages/item.aspx?num=51867]. The Marketing Events & Operations Manager is the engine room of our commercial team. You will be responsible for the end-to-end execution of our event presence—from ordering the booth materials and swag to building the Marketo nurture programs that follow up with attendees. This is a highly technical, execution-focused role that bridges the gap between physical brand presence and digital demand generation. You’re excited about this opportunity because you will... * Campaign Builds & Lead Management: Build, test and manage campaigns in Marketo and Salesforce for email sends, nurture tracks and event-specific triggers (virtual, local and tradeshows). * Data Hygiene/Lead Processing: Own the event list and pre-qualification workflow. Scrub, de-duplicate, and upload post-event lead lists. Convert leads to contacts and ensures proper mutli-channel marketing attribution. * Operational Logistics: Manage the event prep, including placing exhibit orders with our 3rd party partner, handling logistics, and researching/procuring high-quality brand swag and event site locations. * Internal & External Communication: Draft professional event email sequences for attendees and create comprehensive Event Overview Documents to brief internal stakeholders and sales teams. * Project Tracking & Reporting: Deliver weekly/monthly Campaign and Email performance reports. Provide quarterly/yearly benchmarking reporting to marketing leaders. * Financial Partner: Conduct monthly budget reconciliation to ensure event spend is accurately mapped in Salesforce and work with our internal finance department to help with invoices, vendor payments, etc. * System Integration: Maintain a healthy integration between our core tools: Salesforce, Marketo, Zoom and any new tools we add. We’re excited about you because… * Bachelor’s degree in Marketing, Communications, or a related field. * 2–3+ years in a Marketing Ops or Events Ops role. * Project Lifecycle Experience: Proven track record of managing marketing projects from ideation through to completion.*Healthcare benefits experience a plus, but not required. * Salesforce: Proficiency in building campaigns and managing lead/contact objects. * Marketo: Experience building programs and managing lead flows. * Integrations with Zoom Webinars * Asana: Experience using project management software to track complex workflows. * Productivity Suites: High proficiency in Google Workspace or Microsoft 365. * Soft Skills: Exceptional writing skills for both internal briefing and external marketing; a "no task too small" attitude; and an obsession with data accuracy. Why you’ll love working with us... * We’re a hard-working, humble, and compassionate group motivated to solve the hard problems in healthcare today. You’ll work with talented, experienced co-workers from companies like Booz & Company, Livongo, 98point6, Google, and Optum. We believe in using data to inform decisions, technology to make our jobs easier, and creative thinking to pave the future. * We are working with some of the most recognized and esteemed names in the country. Top hospitals like Johns Hopkins, Mayo Clinic, Stanford Health Care, Scripps Health, and Rush Health have joined our platform. Employers who use our benefit include US Foods, United Airlines, and large public sector organizations like the self-insured schools of California, and the State of Maine. * We empower team members to be autonomous and provide a collaborative environment where you get support and healthy feedback. You can bring your authentic self to work every day and are encouraged to help others do the same. * We carve out time to let go of work to celebrate our successes and have fun. We’re a remote-first company with employees all over the United States and two office locations in San Francisco and Chicago. We support our employees during the work day and beyond with flexible working hours, generous time off, paid parental leave, and opportunities to connect with coworkers both virtually and in-person. * We embrace our team’s diversity of thought, experience, and interests and know that doing so makes us stronger as a company. Carrum has an active employee-led Diversity, Equity, Inclusion, and Justice (DEIJ) committee and several employee resource groups (ERGs). Our ERGS help employees build stronger connections through social, educational, and community activities. * You’ll feel proud that the work you do each day directly impacts people’s lives in big and meaningful ways. Other benefits: * Stock option plan * Flexible schedules and remote work * Chicago and San Francisco offices available * Self-managed vacation days, within reason * Paid parental leave * Health, vision, and dental insurance * 401K retirement plan About Carrum We’re a health tech company that brings value-based care to the masses. We help employers deliver a memorable patient experience, immediately lower healthcare costs, and drive better outcomes and achieve this through the power of technology and human-centered design. Since launching in 2014, we’ve partnered with Fortune 500 employers and top hospitals across the nation. We’ve been recognized by Harvard Business School and featured in TechCrunch, The Los Angeles Times, Washington Post, and Modern Healthcare. We believe we’re only scratching the surface of our opportunity and we’re looking for incredible people like you to help us realize our full impact. Carrum Health is an equal opportunity employer and encourages all applicants from every background and life experience.

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Responsibilities

Manage the end-to-end execution of event presence, including physical logistics, booth materials, and brand swag. Bridge the gap between physical events and digital demand generation by building Marketo nurture programs and managing lead processing in Salesforce.